— David Shim, founder of Seattle startup Placed, is stepping down as CEO of Foursquare after about a year in the role. Board member Gary Little will take over as… Read More
— Location data companies Foursquare and Factual are merging. The combined company will be led by Placed founder David Shim under the Foursquare brand. Shim was named CEO of Foursquare… Read More
David Shim’s entrepreneurial journey took a wild turn in 2019. The longtime Seattle techie sold his location analytics startup Placed to Snapchat parent Snap in 2017 for a reported $135… Read More
— David Shim, founder and former CEO of Seattle startup Placed, was appointed CEO and a member of the board of Foursquare, which acquired Placed from Snap in May. Shim… Read More
It’s probably been a few years since you’ve “checked in” on Foursquare at your favorite restaurant, pub or hotel. But the one-time popular location-based social network is still alive, and… Read More
Nate Sterken loves football and he loves data. He’s developed such a deep understanding of the routes that wide receivers run he might as well be a defensive back in… Read More
Placed, a Seattle startup that was acquired by social media and sunglasses vendor Snap earlier this year, went for $135.1 million in cash, according to filings with the Securities and… Read More
Ever wish your Uber ride came with free chocolate and a “Do Not Disturb” button? That’s exactly what GeekWire reporter Nat Levy found when he tested BMW’s new ride-sharing service… Read More
Snap just made one of its largest acquisitions to date, swooping up Seattle startup Placed for more than $200 million, as GeekWire first reported on Monday. So why did Snap,… Read More
Snapchat parent Snap has acquired Placed, a Seattle-based startup that operates a consumer location analytics platform, GeekWire has learned. Placed, which employs more than 100 people, will continue to operate independently at… Read More
Location-based data startup Placed is having a good year. The company announced Thursday that it is now working with over 250 partners to track the effectiveness of mobile ads, and… Read More
—Apple and Amazon are on a collision course in many industries, but the battle for tech talent looks to be heating up in the TV space. According to a report… Read More
If you’re willing to have your smartphone location tracked for research data, Placed wants to give you free airline frequent flyer miles. The Seattle startup today unveiled Frequent Flyer, its newest… Read More
Pokémon Go players looking for a little retail therapy or a restaurant recharge are most often visiting Hot Topic and Red Robin, according to a new report from Seattle-based Placed, the location-driven… Read More
It may seem like a no-brainer that supporters of Hillary Clinton and Donald Trump don’t have a whole lot in common. But a new study by Seattle-based startup Placed worries less about political ideology and… Read More
— Bellevue-based corporate wellness technology company Limeade has appointed Mitch Risner as its new vice president of sales. Before Limeade, Risner was the Group VP of sales for SumTotal, a talent management solutions provider. At SumTotal,… Read More
Sprint’s catchy promotion last month that offered to “Cut Your Bill in Half” was very effective in drawing new customers into its stores. A new report released today said visits to Sprint’s stores jumped seven times… Read More
Wal-Mart, McDonald’s, Subway — these are the top three businesses that have the most foot traffic per day in America according to new data from Seattle location analytics startup Placed. The… Read More
Smartphones today certainly can do more than just make a call or send a text — they also double as personal GPS devices that can monitor our precise movements. The ability to… Read More
A new study reveals that a majority of car shoppers are now using their smartphones while at automotive dealerships to do further research on factors that influence their final purchase.… Read More
There’s no doubt retailers spent quite a bit of advertising money last week leading up to Thanksgiving weekend. It is tough, however, to measure the return on those expenditures. But… Read More
In a development that shocked nobody, Walmart was the most-visited retailer on Thanksgiving, according to new rankings published by Placed, a Seattle-based location analytics company. While stores opening on Thanksgiving… Read More
Smartphones are changing the way we go shopping at brick-and-mortar stores, and now a new study shows how people plan on using their devices this Black Friday. Seattle location analytics… Read More
Geo-fencing allows advertisers to send a push notification to mobile device owners when one enters a specific space. But a new tool from Placed goes one step further, crunching billions… Read More
There’s a new television season coming up this fall, and that means new insights about product placement are here. Placed, the Seattle location analytics startup, today released new numbers that look at… Read More
Last month, data from Placed told us how much America loves its fast food. Now we know a little more about what menu choices people are making at the counter.… Read More
America sure loves its fast food. That’s the latest from the April rankings of Placed Insights, a platform that is essentially the Nielsen TV ratings system or Google Analytics, but for… Read More
After two years of hard work, a name-change and an incredible amount of data crunching, Placed has become the first company to offer a ratings service to help understand where people are going… Read More
App developers can already monetize location data of its users, but often times it comes with messy and disruptive advertisements. Placed, a Seattle location analytics startup, has a better solution. Today the… Read More
Online shopping has brought upon a new phenomenon called showrooming, a term describing the act of browsing brick-and-mortar stores and then later making the purchase it online often at a cheaper price.… Read More