Articles about Advertising – Page 5 of 12

Rivals.com founder James Heckman emerges with new media company theMaven, plans ‘bold’ move to go public

James Heckman is getting the band back together. The Rivals.com founder and former Yahoo executive today announced the formation of… Read More

Oh, snap! Nicki Minaj ditches the dude who doesn’t have unlimited data in new T-Mobile ad

https://www.youtube.com/watch?v=3bd8fOIIxQo Nicki Minaj will not be played by a man who doesn’t have unlimited data. That’s the message in a… Read More

Microsoft goes after Apple again with new ad that takes aim at iPad Pro

It’s been awhile since Microsoft mocked Apple in a commercial, but the Redmond tech giant is back at it again.… Read More

Watch the ads that are making the biggest impression so far during the Rio Olympics

Who wins in the pool or on the soccer pitch or at the gymnastics venue is all well and good… Read More

New Zulily commercials, shot at Seattle headquarters, offer a peek behind the scenes

Seattle-based Zulily is very proud of the in-house work that goes into creating custom imagery and copy for thousands of products in… Read More

T-Mobile’s John Legere says carrier is ‘killin’ it’ as CEO touts success and teases new ad for opening of Rio Olympics

T-Mobile CEO John Legere is so stoked about his company’s performance in three new independent studies that he’s taken to… Read More

If you’re so moved, find out what that ‘Muck Foving’ billboard is all about in Seattle

Well, hello, Dolly. The Seattle-based startup that connects people who have trucks to people who need to move something big has… Read More

Stop! Hammer time? Trulia turns to hip-hop icon to help stressed home buyers relax

Screwdriver. Pliers. Power drill. Get real. Homeowners know that the one tool you can’t live without is a hammer — MC… Read More

Apple’s newest ‘Shot on iPhone’ ad showcases ‘the beautiful game’ with beautiful images

https://www.youtube.com/watch?v=ThqAl8EfNGI Apple’s “Shot on iPhone” ad campaign relies on imagery created by users to convey the simplest message possible: it’s pretty… Read More

T-Mobile buys a patch of Olympian Nick Symmonds’ skin for nearly $22K

T-Mobile has some skin in the 2016 Olympic Games — literally. The Bellevue, Wash.-based wireless carrier placed the winning bid… Read More

Flattr and Adblock Plus team to create tool that will help users seamlessly pay web publishers

The microdonations service Flattr and the Internet ad blocker Adblock Plus are teaming to create a new tool called Flattr… Read More

Sprint CEO tweets, then pulls, ad calling T-Mobile ‘ghetto’ — and John Legere stays pretty quiet

Sprint has pulled a controversial ad where a woman calls T-Mobile a “ghetto” carrier. The ad, which featured Sprint CEO Marcelo Claure… Read More

The inside story of how rapper Common replaced Satya Nadella as the voice of Microsoft’s ads

Embed from Getty Images It was early October of 2014, and Microsoft was working hard to finish producing its first-ever… Read More

Facebook shifts stance to allow sponsored posts from media companies

With the rise of ad blockers cutting into the bottom line, media companies have turned to sponsored content to gain back… Read More

Cookie Monster is hungry and hands-free as he uses Siri in new iPhone ad

https://www.youtube.com/watch?v=CCbWyYr82BM Cookie Monster may not have a lot of patience as he waits for a batch of chocolate chip cookies… Read More

Startup Spotlight: Trenzi pays social media stars to promote products for businesses

Social media has produced an entirely new class of celebrity. Those who rise to Internet fame have the potential to reach… Read More

Stephen Hawking stars as a villain in new Jaguar ad, jokes about time, space, gravity

Jaguar has a flashy new advertisement for its new F-PACE SUV, and while the vehicle is certainly an attention-getter, the… Read More

Amazon debuts first ad-supported show, available for non-Prime viewers

Amazon has shown it can go up against Netflix and HBO by offering original content to paid subscribers, but now… Read More

Zillow launches new ad campaign touching on the emotional power of home ownership

Zillow is refreshing its advertising, launching a new campaign today that features people telling personal stories about what homeownership means… Read More

Zombies feel alive thanks to running in Brooks’ first-ever national ad campaign

Some of us just don’t feel human until we get a little exercise. Seattle-based Brooks Running is using its first-ever national… Read More

T-Mobile, Amazon ads give tech a strong showing among Super Bowl’s beer, cars, snacks

While game day itself is hyped in more ways than one, the day after the Super Bowl is a big… Read More

Startup Spotlight: MarketingZoom launches platform for buying and selling local marketing

After spending nearly a decade running a motorsports marketing agency, Tony Scott saw a major hole in the marketing field:… Read More

In Super Bowl run-up, Pokemon ad leads the pack, but overall social action trails last year

The business of Super Bowl advertising doesn’t wait for game time anymore, with online engagement serving as a key component… Read More

Disney files to patent drone-based movie projection system, says it will ‘open new frontiers’ in entertainment and advertising

In a move that Disney says could advance entertainment as well as advertising, the media powerhouse has filed a patent… Read More

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