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Sports Tech

Jun 1, 2017, 5:00 AM

Here’s how to watch weekly MLB games in virtual reality for free

You can now watch MLB games in virtual reality. Starting June 6, MLB will launch a VR livestream of one… Read More

May 31, 2017, 8:07 AM

49ers president, Intel VR guru added to agenda at GeekWire Sports Tech Summit

The San Francisco 49ers president. A virtual reality guru helping Intel. And the executive heading up U.S. operations for sports… Read More

May 30, 2017, 7:52 PM

Steve Ballmer shows how AI and data will enhance NBA broadcasts for fans

Steve Ballmer has some tech-fueled ideas to change the way we watch sports. Speaking at Recode’s Code Conference on Tuesday,… Read More

May 25, 2017, 2:09 PM

Steve Ballmer says potential income tax in Seattle would cause ‘unfavorable business climate’

Seattle is the fastest-growing big city across the U.S., but a potential new income tax would sway folks away from the… Read More

May 25, 2017, 10:59 AM

Spin cycle maker Peloton set to open Seattle-area showroom, hits $1B valuation

Peloton, the freshly-minted unicorn company that makes $2,000 high-tech spin bikes, is opening up a showroom in the Seattle area.… Read More

May 25, 2017, 10:36 AM

How this sports tech startup is tapping college researchers to mine data for analytics insights

There’s something pretty cool happening at the intersection of sports and technology, and the connection made between a Seattle startup and… Read More

May 21, 2017, 10:59 AM

Q&A with Topgolf’s CEO about the popular sports entertainment company and a possible Seattle location

Golf isn’t the most popular sport, but Topgolf is certainly doing its part to change that perception. The growing sports… Read More

May 20, 2017, 4:20 PM

Cloud Computing wins again; this time, as a 13-1 shot at the Preakness

Embed from Getty Images Most days of the week it’s a sure bet, but on Saturday, Cloud Computing was a… Read More

May 19, 2017, 9:00 AM

Seattle Mariners GM, LA Dodgers CFO to speak at GeekWire Sports Tech Summit

You can’t talk sports tech without at least a little bit of sabermetrics. That’s one topic Seattle Mariners General Manager Jerry… Read More

May 18, 2017, 5:30 PM

Alexa at the ballpark: Testing Amazon Echo inside a Seattle Mariners suite at Safeco Field

Amazon’s voice technology has made its way into Major League Baseball. Earlier this month, the Seattle Mariners became the first… Read More

May 18, 2017, 12:30 PM

How Sir Richard Branson is encouraging healthy habits with Virgin Sport’s new ‘fitness festivals’

Sir Richard Branson understands the value of sport and fitness. After all, when he’s home at Necker Island, the billionaire entrepreneur… Read More

May 17, 2017, 9:00 AM

Leiweke brothers join GeekWire Sports Tech Summit to talk NFL, future of stadiums, and more

There may not be a sibling combo that knows more about today’s dynamic sports and entertainment landscape than the Leiweke brothers.… Read More

May 13, 2017, 5:21 PM

Seattle entrepreneur Matt Hulett joins Pioneer Square Labs to pursue new ideas in eSports

Pioneer Square Labs is adding some bench strength. The Seattle-based startup studio, which has already spun out companies such as… Read More

May 12, 2017, 9:56 AM

How a new fan-driven ‘Interactive Football League’ could change the way you think about sports

Update, June 12: To hear Farudi speak at our second annual GeekWire Sports Tech Summit on June 21-22 in Seattle,… Read More

May 11, 2017, 1:30 PM

Bleacher Report CEO joins Sports Tech Summit lineup to talk about the future of sports media

It’s been quite the run for Dave Finocchio and his team at Bleacher Report. The CEO and co-founder launched the… Read More

May 11, 2017, 10:00 AM

Twitter inks multi-year deal with NFL to broadcast live pre-game and daily studio shows

Twitter lost out on a chance to broadcast live NFL games for the second season in a row, but the… Read More

May 10, 2017, 6:27 PM

How Gatorade is using technology to measure sweat content and help athletes stay hydrated

You probably know Gatorade as a sports drink maker. But the 51-year-old company also has a robust research and innovation… Read More

IT Sports League champs
May 10, 2017, 1:59 PM

Seattle tech teams assembling for second year of softball in co-ed IT Sports League

Tech geeks turned jocks are teaming up for the second season of co-ed softball in the IT Sports League. Organizer Steve… Read More

May 10, 2017, 10:55 AM

For golfers: Arccos unveils AI-powered virtual caddie on a smartphone, powered by Microsoft

Caddies are trying to make a comeback — albeit in a virtual way. Arccos, a Stamford, Conn.-based startup that builds golf-shot… Read More

May 6, 2017, 3:42 PM

Nike’s high-tech bid to break the 2-hour marathon record falls just short

Humans have still yet to break the 2-hour marathon mark, but they’re getting close with the help of sports science and technology… Read More

May 5, 2017, 7:49 AM

Former NFL star Terrell Owens reflects on lessons learned from social media and business deals

NEW ORLEANS — Terrell Owens, the former NFL wide receiver known to many fans as T.O., dropped by the Collision… Read More

May 4, 2017, 2:41 PM

How Microsoft is helping top Spanish soccer league LaLiga track fan behavior and expand globally

LaLiga wants to learn more about its fans and expand its footprint around the globe — and it’s getting help… Read More

May 2, 2017, 5:58 PM

Vicis ranks first in ‘extensive’ NFL helmet test that assesses head impact severity

Vicis received more validation today for its high-tech football helmet. The Seattle startup topped a new list published by the NFL that… Read More

Safeco Field
May 2, 2017, 2:21 PM

‘Alexa, get us some wins!’ Seattle Mariners add Amazon Echos to private suites at ballpark

Fans of the Seattle Mariners might have a lot of questions about why their team is off to a slow… Read More

Gates and Federer
May 2, 2017, 12:57 PM

Bill Gates recounts epic tennis match with Roger Federer, says he checked an item off his bucket list

Bill Gates admits that he’s normally pretty composed in front of a large group of people, but playing tennis in… Read More

May 1, 2017, 5:00 PM

Intel and PGA Tour to offer virtual reality stream at Players Championship; Twitter will air 360-degree video

Intel continues to push forward with its virtual reality technology in the sports world. The tech giant today announced a… Read More

May 1, 2017, 4:51 PM

Here are the new live streaming sports deals Twitter announced today with the NFL, MLB, and more

Twitter is doubling down on sports. The tech company today at its first-ever Digital Content NewFronts presentation announced more than a dozen new… Read More

May 1, 2017, 8:30 AM

Seattle mayor calls for community feedback on Key Arena renovations

Seattle Mayor Ed Murray is asking for public feedback on two proposals to renovate Key Arena in the hopes of… Read More

Gates and Federer
Apr 30, 2017, 11:13 AM

Highlights: Roger Federer and Bill Gates play tennis together in Seattle, share a passion for philanthropy

With the lights dimmed and music bumping, a sold-out crowd at Key Arena roared on Saturday evening as tennis legend Roger Federer… Read More

Apr 29, 2017, 5:02 PM

Live blog: Bill Gates and Roger Federer play tennis for charity in Seattle

Follow-up: Highlights: Roger Federer and Bill Gates play tennis together in Seattle, share a passion for philanthropy Roger Federer. Bill… Read More

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