Athletic retail giant Nike will stop selling its products on Amazon, ending a two-year pilot program. Nike had long avoided selling directly on Amazon, but in July 2017 it changed… Read More
Nike is tapping a veteran tech executive to lead the shoe and apparel giant into the future. The Beaverton, Ore.-based company announced Tuesday that former eBay CEO and current ServiceNow… Read More
Almost as swiftly as the records are falling, scrutiny is catching up to the elite marathoners and the Nike shoes they’re wearing. Axios Sports pointed at the debate in a… Read More
Nike is disrupting shoelaces. The Beaverton, Ore.-based shoe giant unveiled its latest technological innovation on Tuesday, showing off the new Nike Adapt BB basketball shoes that use a power-lacing system… Read More
Amazon is becoming a go-to clothing destination for U.S. shoppers. A Wells Fargo analyst expects Amazon’s gross apparel and footwear sales to top $30 billion this year, CNBC reported, which… Read More
Today’s featured stories Microsoft unveils free version of Teams productivity tool, upping the ante against rival Slack ‘Not like Amazon Go’: Nike debuts high-tech store that removes friction but keeps… Read More
Nike is going high-tech with its newest retail store concept that opened today in Los Angeles. But don’t expect it to be anything like Amazon Go, another innovative take on… Read More
If science give you the spins, wait until you catch this new ad from Nike, as the Portland sneaker giant employs celebs, athletes and Bill Nye the Science Guy to… Read More
Sales tax automation may not be the most glamorous technology, but Seattle startup Avalara has proven that it’s something every company needs. Avalara has been growing by leaps and bounds… Read More
Nike today confirmed that it will start selling products on Amazon.com, starting with “a limited Nike product assortment,” setting aside its longtime reluctance in a sign that working with the… Read More
Humans have still yet to break the 2-hour marathon mark, but they’re getting close with the help of sports science and technology innovation. Nike’s attempt to break the record fell just short… Read More
In 2014, Kenya’s Dennis Kimetto ran a marathon in Berlin in 2:02:57, setting the world record for the fastest time in the event. Now, he’s facing intense competition not from… Read More
Amazon’s fashion ambitions may be expanding as the company appears to be preparing to produce its own line of workout clothes. Amazon posted a trio of job listings in late December… Read More
Just do it — faster. Nike is lacing up to go after what is considered one of the more unbreakable barriers in all of sports, with a “moonshot attempt” to produce… Read More
Portland now has a bike-sharing program, thanks to a little help from the hometown shoe giant. BIKETOWN debuted today in Portland, offering folks another way to get around town via one… Read More
Hate tying your shoelaces? Nike has you covered. The shoe giant today unveiled the Nike Hyperadapt 1.0, its first self-lacing sneaker that is available to the general public. “Innovation at… Read More
Embed from Getty Images Most sports fans likely know how Stephen Curry is breaking new ground on the court, with the Golden State Warriors star playing basketball this season at an insanely high level… Read More
Emojis ruled this year, not only as the “word” of the year, but also in branding. Seattle-based Simply Measured found that emojis were “all over” brand posts for 2015, with 35… Read More
Just in time for Back To The Future Day, Nike’s self-lacing shoes are officially here. The shoe giant originally released its “Nike Air Mag” kicks in 2011 that were based on the futuristic… Read More
This week on the GeekWire radio show: Is Amazon opening a bookstore in Seattle? We provide the clues and let you decide. Plus, we talk about two notable deals in the… Read More
Nike COO Eric Sprunk surprised the GeekWire Summit crowd last week when he said custom 3D printed sneakers were “not that far away.” They may be even closer than we realized, if today’s… Read More
Imagine this scenario: You log into your computer, fire up the Internet, and purchase a file from Nike.com. The file contains data for a specific type of shoe that’s custom… Read More
Nike COO Eric Sprunk said he felt a little out of place as a Portlander on stage at the GeekWire Summit in Seattle this week, as there tends to be… Read More
Nike is not just an athletic shoe and apparel powerhouse. Known for its splashy advertising and big-time celebrity sports endorsements, the company is infusing innovation throughout the organization. Leading that… Read More
The University of Oregon may soon be home to one of the most high-tech sports performance centers in college football. The proposed Marcus Mariota Sports Performance Complex, a gift from Nike co-founder Phil… Read More
If you caught any of last weekend’s World Track Championships, you have noticed American decathlete Ashton Eaton donning headgear that looked more appropriate for a fencing match. But the hat… Read More
If you’re looking for that perfect pair of running shoes, Nike has some new technology at its re-designed downtown store in Seattle that can help you out. The shoe giant re-opened… Read More
If you bought a Nike Fuelband fitness tracker at any point from Jan. 29, 2012 to June 17, 2015, Nike will pay you in the form of a $25 gift card… Read More
UNIVERSITY PLACE, Wash. — As he arrived at Chambers Bay on Monday, Ben Giunta’s phone buzzed. It was a text message from Francesco Molinari, the Italian professional golfer who was preparing… Read More
Craft beers, bad tattoos and an uber-competitive brunch scene aren’t enough to keep a London guy happy. Nike chief information officer Anthony Watson quit his gig last week, reportedly because… Read More