LAS VEGAS — I’ve owned my share of cars and SUVs and Jeeps over the years, and while none of them have ever been electric vehicles, I can’t remember ever referring to any of them as a “species.”
Now, granted, I didn’t purchase any of my vehicles based on how they were oversold at CES. The way automakers push their latest concepts and in-car technology at the huge electronics show goes way beyond raising the hood and putting out some balloons at the local dealership.
Nowhere was this more evident than at the unveiling of the Faraday Future FF 91 electric “super car.” Not only was there an indoor drag race of sorts, but Nick Sampson, VP of product R&D, and Peter Savagian, VP of propulsion engineering, barely took the time to pump the brakes on the hyperbole.
Sampson referred to the car as a “species” on several occasions before deciding that the car may not even be a car. Savagian simply said the car accelerates faster than the Earth could accelerate if it fell off a cliff.
I think I might need to call my insurance company.
Here are some of the best gems from the presentation, as seen in the video above:
- “We’re gonna show you the first of a new species.” — Nick Sampson
- “We don’t even consider ourselves to be just a car company building a better way to get from A to B. We’re a technology company, reformatting the future of mobility.” — Nick Sampson
- “What we’re creating is a category of technology that has never existed before. An entirely new species.” — Nick Sampson
- “When we look into the future we don’t see a car, or an SUV or even an EV. We see a whole new species. A species that signals a pivotal shift in not just the automotive industry, but across multiple technical industries.” — Nick Sampson
- “The FF 91 outruns gravity.” — Peter Savagian
- “The world’s most connected car; the smartest car you ever experienced; the car with the world’s greatest electric propulsion system; and the car that may not even be a car at all, but something else altogether. The FF 91 — a new species.” — Nick Sampson