Microsoft outpaces Amazon in Hired’s ‘Brand Health Report’ on where tech talent wants to work Microsoft’s brand reputation is looking pretty healthy when it comes to what tech workers regard as desirable places to work.… Read More
Millennials like companies that stand up for civil rights but aren’t likely to vote with their dollars, new report finds Millennials are a cohort coveted by brands. The world’s largest generation, they have spending power and are early adopters of… Read More
Teens think Amazon, Starbucks and Xbox are ‘lit,’ according to Google If you’re over 17, you may want to buckle your seatbelt for this. If not, I doubt your attention span… Read More
Suck it, Colbert: Amazon still top U.S. brand despite PR blip The Colbert effect may not take as much of a toll on the teflon coating of Amazon.com as you might… Read More
Chart: Amazon.com joins Google, Microsoft and Apple in list of top global brands Amazon.com joined the ranks of the world’s top10 brands, jumping four spots with a brand value of $64.2 billion, according… Read More
Top 50 retail brands: Amazon ‘a force to be reckoned with,’ but Walmart more valuable Walmart and Amazon may appear to be in a close fight to be the go-to retailer for everyday low prices,… Read More
Better than sugar water: Apple overtakes Coca-Cola as world’s most valuable brand In what now has become legend, Apple co-founder Steve Jobs recruited PepsiCo exec John Sculley to the helm of the… Read More
These five brands are kicking ass with Instagram video It’s been about two weeks since Instagram unveiled its 15-second video feature and the response has been excellent for the Facebook-owned… Read More
Amazon.com connects with Americans despite very little human interaction One of the most fascinating aspects of the latest Harris Poll Reputation Quotient study is that Amazon.com continues to bolster its… Read More
