Streem is catching steam with its augmented reality technology for home service professionals. The Portland startup has reeled in another $2 million from Archivist Capital, Oregon Venture Fund, and Portland… Read More
Game developer Niantic gave “Pokémon Go” fans reason to celebrate on Monday morning, with word that a major update is coming to the popular augmented reality mobile game this week.… Read More
We’ve been waiting for a big tech company to think outside the box when it comes to the best fit for what’s inside the box. The online marketplace eBay announced… Read More
Florida augmented reality company Magic Leap filed a lawsuit last week against its current senior director of global security Todd Keil, alleging that he is trying to “extort millions of… Read More
LAS VEGAS — Virtual reality has its fair share of naysayers. It’s too expensive, they say. It’s too hard to translate across devices. It makes you sick. Microsoft wants to… Read More
Seattle’s virtual and augmented reality scene just got a boost, courtesy of the University of Washington and three tech giants. The UW announced today a new VR and AR research hub… Read More
Two Chinese tech giants with offices in the Seattle area are teaming up. Baidu, the Chinese search giant, and smartphone maker Huawei said they have come to a “comprehensive strategic… Read More
The ever-mysterious augmented reality startup Magic Leap has come out of hiding with its first ever product: a headset with a portable computer pack and controller. The product, dubbed Magic… Read More
Starbucks is going bigger and geekier with its second Roastery location. The coffee giant on Tuesday will open the Starbucks Reserve Roastery in Shanghai, a 30,000 square-foot retail location that… Read More
LAS VEGAS — Amazon Web Services appears to have acquired technology for its new AWS “Sumerian” 3D modeling tool from a Swedish startup called Goo Technologies that went bankrupt earlier… Read More
Designing 3D concepts for virtual and augmented reality apps and programs can be a time-consuming process. Now two former Magic Leap engineers have come up with a way to help.… Read More
[Love sports and technology? Sign up for our sports tech newsletter to receive this rundown from GeekWire’s Taylor Soper via email every week.] TAYLOR’S TAKE: There’s only one place this… Read More
If the release of iOS 11 and Apple’s new ARKit — which lets developers create augmented reality apps — has you dancing over to the App Store, perhaps learning a… Read More
As part of Apple’s flurry of announcements today, the company unveiled new augmented reality features for its new iPhone devices and showed off the technology integrated with MLB’s At Bat… Read More
Take a look at the selections in the beer aisle at your local grocery store, and you’re sure to notice there’s a ever-increasing number of brands vying for your attention.… Read More
Boeing says its venture capital arm, HorizonX, is investing in C360 Technologies, a startup that focuses on augmented reality, virtual reality and 360-degree videos. Pittsburgh-based C360 collected an oversubscribed $3.5… Read More
It’s no secret that Amazon is intrigued by the potential applications of augmented reality for e-commerce – and one of those applications is explored in a newly published patent. Imagine that… Read More
Get ready to cross into an interdimensional portal, because one just appeared at Seattle’s Museum of Flight: It’s transporting visitors into an augmented-reality tour of a historic NASA plane. In… Read More
Last year, Kyle Cherry launched augmented and virtual reality startup VX Inc. with a lofty goal. He plans “shape the industry” by 2020 with a series of products that make… Read More
Microsoft is expanding the network of companies eligible to build mixed reality applications for HoloLens. The new Mixed Reality Partner Program grandfathers in existing HoloLens Agency Readiness partners and also… Read More
Amazon is building a new “two pizza team” within Amazon Web Services focused on mixed-reality technology, another sign that the cloud powerhouse is expanding its reach and branching out into… Read More
Microsoft’s HoloLens augmented-reality system is scoring victories with the U.S. military, which means the goggle-eyed headsets are more likely to pop up at a wargame near you. Last November, the… Read More
Today, Microsoft’s HoloLens augmented-reality headset has a geeky RoboCop vibe, but someday it could become more like a pair of eyeglasses suitable for Superman’s mild-mannered alter ego. At least that’s the impression you’re likely… Read More
Adriane Brown is president and chief operating officer of Intellectual Ventures, the Bellevue, Wash.-based intellectual property and tech company best known for its giant patent portfolio and big ideas from its co-founder, former Microsoft CTO Nathan… Read More
A new augmented reality mobile game from Redmond, Wash.-based 9Logic Technologies could have users — and those who witness them staring at their phones — recalling the “Pokèmon Go” craze… Read More
Microsoft yesterday received a patent for augmented reality glasses that act as that little voice telling you not to eat that third slice of pizza. The glasses would, according to… Read More
Facebook is betting big on augmented reality. Kicking off the annual F8 developer conference, Facebook CEO Mark Zuckerberg announced plans for an open augmented reality platform to allow third-party developers… Read More
Pluto VR, the Seattle-based virtual reality startup co-founded by PopCap Games co-founder John Vechey, has raised $13.9 million in a Series A funding round. The company, which is developing applications for… Read More
Samsung’s Gear VR will join some of its virtual reality contemporaries with the announcement that it will soon get a controller to go along with the Oculus-powered headset. Announced at… Read More
The startup journey is often a sprint, a mad dash to raise capital and release products. But augmented reality startup Innovega is betting that slow and steady will win the race.… Read More