Advertising

Facebook to hand over 3,000 Russia-linked ads to Congress in ongoing election investigation

by Kurt Schlosser on September 21, 2017September 21, 2017 at 1:26 pmComment

Faced with the decision over whether to adhere to its standard of protecting user content or to help safeguard the integrity of U.S. elections, Facebook says it has chosen the… Read More

Facebook says $100,000 in ad buys during U.S. election came from fake accounts out of Russia

by Kurt Schlosser on September 6, 2017September 6, 2017 at 1:43 pm 12 Comments

A new analysis by Facebook into whether Russia tried to interfere with last fall’s U.S. presidential election by purchasing ads on the social media network has found a connection between… Read More

Be patient, Pioneer Square, T-Mobile is filming a new ad in the Seattle neighborhood this week

by Kurt Schlosser on August 23, 2017August 23, 2017 at 3:31 pm 2 Comments

T-Mobile has attracted its fair share of big-name talent when it comes to the advertising it does for its wireless network. Drake, Snoop Dogg, Martha Stewart, Justin Bieber and Ariana… Read More

Facebook ventures into Zillow’s territory with targeted real estate advertising

by Monica Nickelsburg on August 7, 2017August 7, 2017 at 4:35 pm1 Comment

Facebook has launched its first ad product designed specifically for residential real estate brokerages. “Dynamic Ads for Real Estate,” first reported by real estate news site Inman News, allow real… Read More

Ad Lightning raises more cash to fuel growth of digital ad quality monitoring service

by Taylor Soper on July 11, 2017July 11, 2017 at 11:08 amComment

Programmatic advertising has helped digital marketers and advertisers with automation and scale. But it can also cause headaches for publishers and ruin user experiences. Ad Lightning wants to help, and… Read More

Video

Bleacher Report CEO to Facebook: Think hard about what you are doing to the publishing industry

by Nat Levy on June 23, 2017July 1, 2017 at 7:49 am 2 Comments

Bleacher Report CEO Dave Finocchio has some advice for Facebook. Speaking at the 2017 GeekWire Sports Tech Summit the co-founder of what has become the second largest sports website in… Read More

Group targets Amazon’s advertising on Breitbart with new mobile billboard in Seattle

by Kurt Schlosser on June 19, 2017June 19, 2017 at 2:09 pm 16 Comments

Sleeping Giants, the anonymous group dedicated to getting corporations to pull advertising from right-wing news websites such as Breitbart, is taking its fight to the streets — specifically around Amazon’s… Read More

Video

eBay takes a colorful shot at Amazon with new ad urging its users to ‘shop like nobody else’

by Kurt Schlosser on June 5, 2017June 5, 2017 at 10:15 am1 Comment

All of those cardboard boxes from Amazon have eBay dreaming of a more colorful shopping world. And now the online marketplace is taking aim at the Seattle-based e-commerce giant with… Read More

Video

New Zillow commercials tug at the heart strings by playing off emotion that goes into ‘Finding Home’

by Kurt Schlosser on April 24, 2017April 24, 2017 at 12:25 pm1 Comment

If you think looking for or attempting to buy a home is already an emotional experience, new ads from Zillow are only going to add fuel to that fire. The… Read More

Event Calendar

American Advertising Awards Seattle Gallery Night

by Todd Bishop on February 16, 2017February 16, 2017 at 8:25 amComment

Our American Advertising Awards Seattle main event is right around the corner (March 16) but we’ve got a great appetizer: Gallery Night! Every year we get tons of excellent work,… Read More

Report: More than 40% of ads are too big and slowing down your site

by Jillian Stampher on February 23, 2017February 23, 2017 at 2:12 pmComment

Ad quality issues on web pages might be affecting publishers more than they realize. A new report released by Ad Lightning, a Seattle company that seeks to increase transparency for advertising-dependent… Read More

Shares of Marchex spike 17% after ad analytics company inks cloud partnership with Facebook

by Jillian Stampher on February 9, 2017February 9, 2017 at 12:31 pmComment

Seattle-based marketing company Marchex has had a rough past year. The company’s CEO and board chairman departed last fall after a series of layoffs, and, in January, it laid off about… Read More

Fewer views online for pre-Super Bowl ads, but a few brands have scored before the game

by Kurt Schlosser on February 3, 2017February 3, 2017 at 2:39 pmComment

Brands attempting to make a lasting impression with a Super Bowl ad are turning to some of the tried and true elements of year’s past — employing big stars, lots of action,… Read More

T-Mobile rolls out Justin Bieber ad and teases Snoop Dogg and Martha Stewart for Super Bowl

by Kurt Schlosser on February 3, 2017February 3, 2017 at 10:16 amComment

T-Mobile has a thing for musical superstars in its commercials. The Bellevue, Wash.-based wireless carrier scored with one of the top ads of the Super Bowl last year, featuring hip-hop… Read More

Tostitos bag tells you when you’ve had too much to drink and calls an Uber in Super Bowl campaign

by Jillian Stampher on January 27, 2017January 27, 2017 at 12:36 pmComment

What goes better with a few beers than a bag of chips? Apparently, a bag that can call an Uber for you if you’ve had too much to drink. In… Read More

Google deleted more than 1.7B ‘bad ads’ in 2016 and banned 200 publishers in fake news fight

by Jillian Stampher on January 25, 2017January 25, 2017 at 3:12 pm1 Comment

Google cracked down on bad advertising in 2016, taking down 1.7 billion ads that violated its advertising policies, the company announced Wednesday. That’s more than double the amount it took… Read More

Digital advertising company AudienceScience cuts jobs amid shift in business

by Nat Levy on January 13, 2017January 13, 2017 at 4:12 pmComment

Digital advertising company AudienceScience is cutting as much as a quarter of its staff, GeekWire has learned. AudienceScience, formerly known as Revenue Science and digiMine, calls itself the first advertising automation… Read More

Creepy new T-Mobile commercials make me say ‘gross’ every time they air on TV

by Kurt Schlosser on January 10, 2017January 10, 2017 at 12:14 pm 6 Comments

T-Mobile never really shies from going to the edge when it comes to promoting its wireless service. But perhaps the Bellevue, Wash.-based company has finally gone too far with a… Read More

Ultimate geeks reunite: Watch Napoleon Dynamite and Pedro share tots in new Burger King ad

by Kurt Schlosser on November 30, 2016November 30, 2016 at 10:49 amComment

Film geeks who love film nerds couldn’t ask for a more delightful cast to celebrate than those who appeared in the 2004 comedy “Napoleon Dynamite.” In a throwback sure to make… Read More

Jeff Bezos tweets his love for touching Amazon ad showing friendship between priest and imam

by Kurt Schlosser on November 17, 2016November 17, 2016 at 12:32 pm1 Comment

Amazon CEO Jeff Bezos doesn’t tweet a lot, but on Thursday he was moved to share a new television commercial for Amazon Prime and praise the ad team behind the concept.… Read More

Facebook advertisers can exclude users based on race, sexual orientation, and gender

by Monica Nickelsburg on October 28, 2016October 28, 2016 at 11:25 pm 4 Comments

If you wanted to make a chunk of change selling “Make America Great Again” hats and didn’t think they’d do particularly well among Hispanics and bisexuals, Facebook’s advertising portal would… Read More

Advertising tech company Adbrain opens Seattle engineering outpost, scoops up Microsoft veterans

by Nat Levy on October 27, 2016October 27, 2016 at 8:56 amComment

Advertising and marketing technology company Adbrain is the latest tech company to open an outpost in Seattle, and it’s already tapping into the local talent pool with two key hires from Microsoft. Adbrain,… Read More

Rivals.com founder James Heckman emerges with new media company theMaven, plans ‘bold’ move to go public

by John Cook on October 18, 2016May 18, 2017 at 1:13 pmComment

James Heckman is getting the band back together. The Rivals.com founder and former Yahoo executive today announced the formation of theMaven Network, a new digital media company that will feature… Read More

Oh, snap! Nicki Minaj ditches the dude who doesn’t have unlimited data in new T-Mobile ad

by Kurt Schlosser on September 9, 2016September 9, 2016 at 9:19 am1 Comment

Nicki Minaj will not be played by a man who doesn’t have unlimited data. That’s the message in a quick and fun new T-Mobile ad that features the hip-hop star promoting… Read More

Microsoft goes after Apple again with new ad that takes aim at iPad Pro

by Taylor Soper on August 16, 2016August 16, 2016 at 8:35 am 9 Comments

It’s been awhile since Microsoft mocked Apple in a commercial, but the Redmond tech giant is back at it again. Microsoft posted a new ad on Tuesday that takes aim… Read More

Watch the ads that are making the biggest impression so far during the Rio Olympics

by Kurt Schlosser on August 12, 2016August 18, 2016 at 10:02 amComment

Who wins in the pool or on the soccer pitch or at the gymnastics venue is all well and good when it comes to the Rio Olympics, but at iSpot.tv… Read More

New Zulily commercials, shot at Seattle headquarters, offer a peek behind the scenes

by Kurt Schlosser on August 8, 2016August 8, 2016 at 8:44 amComment

Seattle-based Zulily is very proud of the in-house work that goes into creating custom imagery and copy for thousands of products in its numerous online events every day. A series of new commercials plays off… Read More

T-Mobile’s John Legere says carrier is ‘killin’ it’ as CEO touts success and teases new ad for opening of Rio Olympics

by Kurt Schlosser on August 4, 2016August 4, 2016 at 4:26 pmComment

T-Mobile CEO John Legere is so stoked about his company’s performance in three new independent studies that he’s taken to his blog to exclaim just how much the wireless carrier… Read More

If you’re so moved, find out what that ‘Muck Foving’ billboard is all about in Seattle

by Kurt Schlosser on July 26, 2016July 26, 2016 at 2:46 pm 9 Comments

Well, hello, Dolly. The Seattle-based startup that connects people who have trucks to people who need to move something big has a new billboard in town that moved us enough to… Read More

Stop! Hammer time? Trulia turns to hip-hop icon to help stressed home buyers relax

by Kurt Schlosser on June 24, 2016June 24, 2016 at 9:49 am 3 Comments

Screwdriver. Pliers. Power drill. Get real. Homeowners know that the one tool you can’t live without is a hammer — MC Hammer? If your walk-in closet doesn’t have enough baggy pants hanging… Read More

Facebook to hand over 3,000 Russia-linked ads to Congress in ongoing election investigation

Facebook says $100,000 in ad buys during U.S. election came from fake accounts out of Russia

Be patient, Pioneer Square, T-Mobile is filming a new ad in the Seattle neighborhood this week

Facebook ventures into Zillow’s territory with targeted real estate advertising

Ad Lightning raises more cash to fuel growth of digital ad quality monitoring service

Bleacher Report CEO to Facebook: Think hard about what you are doing to the publishing industry

Group targets Amazon’s advertising on Breitbart with new mobile billboard in Seattle

eBay takes a colorful shot at Amazon with new ad urging its users to ‘shop like nobody else’

New Zillow commercials tug at the heart strings by playing off emotion that goes into ‘Finding Home’

American Advertising Awards Seattle Gallery Night

Report: More than 40% of ads are too big and slowing down your site

Fewer views online for pre-Super Bowl ads, but a few brands have scored before the game

T-Mobile rolls out Justin Bieber ad and teases Snoop Dogg and Martha Stewart for Super Bowl

Tostitos bag tells you when you’ve had too much to drink and calls an Uber in Super Bowl campaign

Google deleted more than 1.7B ‘bad ads’ in 2016 and banned 200 publishers in fake news fight

Digital advertising company AudienceScience cuts jobs amid shift in business

Creepy new T-Mobile commercials make me say ‘gross’ every time they air on TV

Ultimate geeks reunite: Watch Napoleon Dynamite and Pedro share tots in new Burger King ad

Jeff Bezos tweets his love for touching Amazon ad showing friendship between priest and imam

Facebook advertisers can exclude users based on race, sexual orientation, and gender

Advertising tech company Adbrain opens Seattle engineering outpost, scoops up Microsoft veterans

Rivals.com founder James Heckman emerges with new media company theMaven, plans ‘bold’ move to go public

Oh, snap! Nicki Minaj ditches the dude who doesn’t have unlimited data in new T-Mobile ad

Microsoft goes after Apple again with new ad that takes aim at iPad Pro

Watch the ads that are making the biggest impression so far during the Rio Olympics

New Zulily commercials, shot at Seattle headquarters, offer a peek behind the scenes

T-Mobile’s John Legere says carrier is ‘killin’ it’ as CEO touts success and teases new ad for opening of Rio Olympics

If you’re so moved, find out what that ‘Muck Foving’ billboard is all about in Seattle

Stop! Hammer time? Trulia turns to hip-hop icon to help stressed home buyers relax

For Here or To Go?

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