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fifa

Etzioni on AI: What the World Cup tells us about the best roles for humans and machines

The 2026 World Cup has added AI and computer vision to the officiating crew — a sensor inside the ball, semi-automated offside calls, and 16 tracking cameras per stadium. Oren Etzioni explains how the systems work, what they deliberately leave to human referees, and what it says about automation more broadly. Read More

Podcast

SpaceX IPO filing reveals Starlink’s impact, Bezos sounds off on CNBC, and Gemini owes John a beer

SpaceX’s IPO filing includes new details about the Starlink satellite factory in Redmond. Jeff Bezos talks wealth, inequality, and AI on CNBC. And John turns to ChatGPT and Gemini when FIFA’s ticketing support falls short. Read More

Seattle selected as one of 11 U.S. host cities for World Cup soccer matches in 2026

Seattle has proven itself to be a premier location for soccer in the United States. Now it will show the… Read More

Amazon, Microsoft, Sounders execs to promote Seattle’s bid to be 2026 World Cup soccer host city

Seattle is among the contenders to be one of the host cities in the United States for an all-North American… Read More

Amazon criticizes European soccer ‘Super League’ as anticompetitive, says Prime Video not involved

Stepping into the international dustup about a proposed “European Super League” of elite soccer teams, Amazon declared Tuesday that the… Read More

Jason Flick

Geek of the Week: Jason Flick has his gamer face on as official eMLS player for the Seattle Sounders

Jason Flick isn’t a player on the pitch for the Seattle Sounders FC. But he will be representing the team… Read More

FIFA Interactive player

Teen Sounders FC supporter to play for shot in FIFA Interactive World Cup

A Tacoma, Wash., high school junior will be among those competing for the final spot in FIFA Interactive World Cup… Read More

EA Sports removes athletes from FIFA 16 over NCAA eligibility concerns

Due to conflicts between EA Sports and the NCAA, 13 players have been removed from the upcoming game FIFA 16.… Read More

EA’s FIFA 16 to feature female soccer players for the first time

For the first time in the franchise’s history, EA’s FIFA games will feature female soccer players. FIFA 16 comes out on… Read More

GeekWire vs. Yedlin: What happened when we challenged a World Cup star at FIFA 14

As soon as DeAndre Yedlin initiated the slightly-difficult fake-shot trick just 30 seconds into our virtual match, it became obvious that I was facing off… Read More

Sounders star Clint Dempsey joins Lionel Messi on cover of EA Sports FIFA 15

First, Richard Sherman. Now, Clint Dempsey. There’s just something about Seattle’s sports stars appearing on the newest video game covers. EA… Read More

FIFA 14 simulates World Cup, and the winner is … (not USA)

EA Sports’ prediction for the 2010 World Cup was pretty spot on, as its FIFA computer simulation correctly picked Spain to… Read More

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