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Amazon Fashion

Amazon’s investment in Saks Fifth Avenue and Neiman Marcus is its latest foray into fashion

Will Saks Fifth Avenue and Neiman Marcus help Amazon find its fashion fit? That’s the question after the news last… Read More

Amazon Fashion partners with Snap to let shoppers use augmented reality to try on eyewear

Amazon is partnering with Snap for an augmented reality fashion experience that lets customers digitally try on different eyewear brands… Read More

Fashion advice from Amazon? New personal styling service will tell you what to wear — for a price

In many areas, Amazon is king. Selling books, diapers, and other stables? Yep. creating a revolutionary logistics and delivery business?… Read More

Blended-reality mirror

Amazon’s blended-reality mirror shows you wearing virtual clothes in virtual locales

How would that glitzy cocktail dress look on you when you’re on the dance floor at the GeekWire Gala? Now… Read More

Amazon hiring 2,000 people in New York City, opening big new Manhattan office for AWS, Amazon Fashion and more

Amazon is gearing up for a big expansion in the Big Apple. The company will open a new 360,000-square-foot office… Read More

Amazon robotic mannequin

Does this robot make me look fat? Amazon’s mannequin system checks the fit

Amazon has won yet another patent for a system that would use robotic mannequins to check the fit of garments… Read More

Look out Nike and Lululemon: Amazon eyes push into ‘active apparel’

Amazon’s fashion ambitions may be expanding as the company appears to be preparing to produce its own line of workout clothes.… Read More

Amazon pushes further into fashion with 46,000-square-foot photo studio in London

Amazon is opening a 46,000-square-foot photography studio in London, where it plans to crank out photos of the latest European… Read More

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