Sports Tech – Page 5 of 52

Sep 9, 2021, 4:44 PM

ROOT Sports and fuboTV reach deal to bring Kraken, Mariners and Trail Blazers to streaming TV

A major new player on the sports television landscape could be an MVP for fans of teams in the Pacific… Read More

Sep 8, 2021, 3:09 PM

Punt or go for it? AWS’ latest analytics for NFL helps fans second-guess 4th down play calls

Second-guessing an NFL coach on whether he should have gone for it or kicked on fourth down is one of… Read More

Aug 2, 2021, 7:58 PM

Topgolf is officially bringing one of its high-tech sports and entertainment venues to Seattle area

Sports and entertainment company Topgolf is officially bringing a full-scale, high-tech golf and gaming complex to the Seattle area, with… Read More

Jul 27, 2021, 11:34 AM

But is he geeky? New Seattle Kraken player Morgan Geekie talks tech and more with GeekWire

Morgan Geekie might be the right guy for the right town. There are obviously plenty of geeks in Seattle and… Read More

Jul 22, 2021, 6:00 AM

As hoops star Sue Bird chases fifth Olympic gold, here’s the latest fitness tech gadget she’s backing

https://www.youtube.com/watch?v=BuEyQGlX_ng Sue Bird is plenty busy these days, trying to guide the Seattle Storm to their fifth WNBA championship and… Read More

Jul 15, 2021, 10:18 AM

Amazon provides key tools in the cloud for designing Formula 1’s race car of the future

Amazon’s interest in sports has taken the tech giant from NFL stadiums to NHL hockey arenas and now onto the… Read More

May 20, 2021, 11:00 AM

Major League Soccer hosting ‘street art battle’ and selling NFTs to promote Seattle, Portland matches

Major League Soccer is taking its first shot at the NFT craze this week, launching a collection of street art… Read More

May 12, 2021, 2:46 PM

Amazon to stream WNBA games on Prime Video in tech giant’s latest deal with a pro sports league

Add the WNBA to the list of professional sports leagues that Amazon wants to help showcase via its Prime Video… Read More

May 12, 2021, 11:23 AM

Behind release of NFL’s new schedule, Amazon Web Services helped sort endless matchup options

It might seem like a no-brainer to pit the Super Bowl champion Tampa Bay Buccaneers and Tom Brady against “America’s… Read More

May 3, 2021, 10:00 AM

Amazon and NFL deal for ‘Thursday Night Football’ on Prime Video will begin year early, run 11 seasons

Amazon and the National Football League have tacked on an extra year to a recent deal that makes Prime Video… Read More

Apr 27, 2021, 1:30 PM

Report: Sue Bird and Megan Rapinoe among group of female sports stars launching NFT trading cards

Seattle Storm star Sue Bird and U.S. Women’s National Team star Megan Rapinoe are among the female athletes getting in… Read More

Apr 22, 2021, 9:50 AM

NBA using Microsoft cloud and AI to power ‘CourtOptix’ and bring enhanced stats to fans

The NBA is tapping the power of its partnership with Microsoft to deliver advanced analytics that offer insights into shots,… Read More

Apr 22, 2021, 8:54 AM

Jeff Bezos joins Drake, NBA stars and others in $80M backing of Overtime sports media brand

Jeff Bezos is among the investors taking part in an $80 million funding round in Overtime, a sports media brand… Read More

Apr 20, 2021, 11:39 AM

Vicis high-tech helmets take top 3 spots in NFL’s annual performance ranking of equipment

High-tech football helmet maker Vicis is a runaway leader in a new ranking of the key piece of equipment by… Read More

Mar 25, 2021, 9:01 AM

Seattle-area startup Tagboard signs 4-year deal with MLB to enhance digital fan experience

Redmond, Wash.-based Tagboard has entered into a new four-year deal with Major League Baseball to help the league create interactive… Read More

Mar 18, 2021, 2:04 PM

In new NFL deal, Amazon to be exclusive home for ‘Thursday Night Football’ at a reported $1B per year

Amazon is going deep in its relationship with the National Football League, signing on for a new 10-year deal that… Read More

Mar 2, 2021, 6:00 AM

Amazon Web Services inks deal with the PGA Tour, its latest cloud computing sports deal

Amazon Web Services continues to expand its reach into the sports world. The latest deal, announced Tuesday, is with the… Read More

Feb 10, 2021, 6:22 PM

Amazon inks another sports deal as AWS will power NHL’s digital transformation and in-game analytics

Amazon Web Services is broadening its reach across the professional sports landscape, announcing a new partnership with the National Hockey… Read More

Feb 9, 2021, 5:30 AM

Russell Wilson and Spencer Rascoff back MOJO, an app to help parent coaches find fun in youth sports

A search on YouTube for “youth sports drills” returns an endless scroll of every type of practice workout you could… Read More

Feb 2, 2021, 7:41 AM

Vicis unveils revamped high-tech helmet under new ownership following tumultuous startup journey

Vicis is back. The one-time Seattle startup darling that went through a major and sudden downfall in 2019 just debuted… Read More

Jan 8, 2021, 11:57 AM

FOX Sports bringing popular camera tech to NFL Playoffs, kicking off with game in Seattle

The NFL Playoffs kick off this weekend and FOX Sports is bringing along some popular regular-season technology to capture the… Read More

Dec 30, 2020, 9:00 AM

Catching up with NFL great Richard Sherman on his favorite video games, esports ownership, and more

Richard Sherman always talked a good game, and backed it up, especially during his years with the Seattle Seahawks. Now… Read More

Dec 21, 2020, 3:24 PM

Peloton to pay $420M for Precor, longtime Seattle-area maker of commercial fitness equipment

Peloton announced Monday that it is acquiring Precor, the longtime Woodinville, Wash,-based makers of commercial fitness equipment, in a deal… Read More

Dec 14, 2020, 8:21 AM

T-Mobile teaming with Drone Racing League to help emerging sport develop 5G-enabled tech

T-Mobile is teaming with the Drone Racing League in a multi-year deal that makes the Bellevue, Wash.-based wireless carrier the… Read More

Nov 30, 2020, 8:00 AM

Tech and hockey vet Todd Humphrey on his dream job with Seattle Kraken, ‘the nirvana of all startups’

For all of the technology being developed and considered for Seattle’s new NHL team — from the mobile app that… Read More

Nov 19, 2020, 2:43 PM

Seattle Seahawks’ deep dive into analytics starts with a ‘data lake’ built by Amazon Web Services

It’s trendy these days to turn to sports data analytics for a deep dive into how a team is set… Read More

Nov 19, 2020, 9:39 AM

Seattle’s CenturyLink Field, home of the Seahawks and Sounders, to be renamed Lumen Field

Seattle’s CenturyLink Field, home of the Seahawks and Sounders FC, is being renamed Lumen Field, the Seahawks announced on Thursday.… Read More

Oct 31, 2020, 9:00 AM

Teams players: Seattle Seahawks and Microsoft partner to put fans in a virtual ‘Pregame Huddle’

The Seattle Seahawks are running another play from an evolving virtual fan engagement playbook, teaming with Microsoft once again, this… Read More

Oct 19, 2020, 11:03 AM

T-Mobile swings for 5G fences at World Series with FieldCams and BatterCams during batting practice

T-Mobile is promising baseball fans a unique look at player warm-ups before the start of the World Series on Tuesday,… Read More

Oct 14, 2020, 12:57 PM

Amazon reaches NFL playoffs: Report says tech giant has deal to stream wildcard game this season

Amazon is taking its NFL streaming rights beyond “Thursday Night Football” and into the playoffs. The Wall Street Journal reported… Read More