Oct 5, 2020, 7:00 AM Amazon streams Thursday Night Football again with new X-Ray feature, audio feed, Twitch shows Amazon will kick off its fourth consecutive year of streaming Thursday Night Football games later this week as Tampa Bay… Read More
Oct 2, 2020, 8:21 AM Boost Sport raises $1.3M to help basketball teams win more games with video analysis tech Boost Sport, a Seattle startup that helps basketball teams analyze their performance with video analysis technology, raised a $1.3 million… Read More
Sep 24, 2020, 9:00 AM Seattle Mariners look to improve performance with smart ring that measures sleep and recovery data OK, it’s not a World Series ring, but the Seattle Mariners are taking strides to improve performance through technology by… Read More
Sep 20, 2020, 1:38 PM Microsoft CEO Satya Nadella throws out virtual first pitch for Seattle Mariners — with ‘Halo’ helpers Satya Nadella is a big fan of cricket. But on Sunday he wound up for a different sport as the… Read More
Sep 10, 2020, 9:00 AM Microsoft will power virtual fan experience at NFL games with Teams, following NBA deal Microsoft is becoming the de-facto virtual fan enabler for sports leagues. The tech giant revealed today that it is working… Read More
Sep 9, 2020, 8:52 AM Here are the six new stats Amazon will help the NFL track during the upcoming football season Fans might not be able to engage in football by attending NFL games in person at the start of the… Read More
Sep 8, 2020, 9:31 AM Can the Seahawks win without the 12th Man’s roar? With no stadium crowd, NFL to use pumped-in noise If there’s one NFL team that relies on its home stadium crowd noise as a competitive advantage, it’s the Seattle… Read More
Sep 2, 2020, 11:32 AM NFL reveals new ‘Expected Rush Yards’ stat, with help from Amazon Web Services Football fans wondering whether the next handoff to a running back could be another Beast Quake have another stat to… Read More
Aug 21, 2020, 8:31 AM I was a virtual NBA fan: What it’s like to cheer from the digital sidelines in Microsoft Teams I had one of the more memorable sports moments of my life last night, rooting for my favorite team in… Read More
Aug 18, 2020, 10:00 AM Home team’s home stream: Seattle Sounders and Amazon sign deal for Prime Video soccer matches Two Seattle brands are joining forces as the Sounders FC announced a new deal with Amazon on Tuesday in which… Read More
Aug 3, 2020, 8:36 AM Steve Ballmer can’t sit courtside for NBA action, but he applauds innovation and use of Microsoft Teams Steve Ballmer isn’t able to jump out of a courtside seat and cheer on his Los Angeles Clippers in his… Read More
Jul 31, 2020, 10:02 AM NBA teams and Microsoft Teams in action: How fans can get in, and get kicked out of, digital seats The NBA returned to action on Thursday and brought along virtual fans in an experience powered by Microsoft Teams. Some… Read More
Jul 27, 2020, 10:22 AM Fantastic? Not quite, but here’s what fans look like in NBA’s virtual experience using Microsoft Teams Courtside seats at a Lakers game used to be such a prestigious thing. But 2020 is a different NBA fan… Read More
Jul 24, 2020, 10:45 AM NBA will use new Microsoft Teams ‘Together’ feature for virtual fan experience during games The NBA is getting help from Microsoft to improve the fan experience as the league embarks on an unprecedented shortened… Read More
Jul 23, 2020, 9:28 AM Let’s get Kraken! Seattle hockey team has a name and logo as sports mystery finally surfaces Seattle’s professional hockey team finally has a name — and it’s time to get Kraken. In a much-hyped branding reveal… Read More
Jul 20, 2020, 9:52 AM Mariners owner talks coronavirus safety measures and why baseball is vital to the national psyche Seattle Mariners majority owner and chairman John Stanton thinks the country could really use some baseball right about now to… Read More
Jul 17, 2020, 3:34 PM T-Mobile and Seattle Mariners putting fans on the mound with immersive livestream during practice You might not have what it takes to throw a pitch for the Seattle Mariners, but you can at least… Read More
Jul 16, 2020, 2:55 PM The future of sports, a GeekWire virtual event with leaders from Seattle Sounders, UW and WSU How can professional and collegiate sports return safely? Which technologies and approaches will ensure a seamless transition back to the… Read More
Jul 11, 2020, 9:03 AM GeekWire Podcast: Three tech stories that show how COVID-19 is radically changing our lives Here’s what we’re talking about on the GeekWire Podcast this week. The world of the COVID-19 pandemic is unlike anything… Read More
Jul 8, 2020, 3:19 PM Seattle Mariners try to keep fans in the game with streaming practices, virtual cheering and more If you’re going to root, root, root for Mariners in Seattle these days, you’re going to have to do it… Read More
Jun 30, 2020, 10:06 PM Is Russell Wilson a robot? No, but video shows the Seattle Seahawks QB working out with one This might just be the answer to eliminating player injuries (and salaries!) in the National Football League. Send in the… Read More
May 6, 2020, 3:44 PM A virtual slugfest: Seattle Mariners players take on fans in baseball video game tournament They can’t step on real grass, swing for real fences or hear the cheers of real fans, but Seattle Mariners… Read More
May 1, 2020, 6:00 AM Inside the NFL Draft: How Microsoft pulled off a win at a turning point for collaboration tech It’s one thing to hope that your video chat for a virtual work happy hour connects seamlessly. It’s quite another… Read More
Apr 29, 2020, 6:00 AM Amazon and NFL renew ‘Thursday Night Football’ streaming deal — and add one Saturday game Sports fans missing baseball, basketball, hockey, soccer and just about anything else that should be in play right now are… Read More
Apr 22, 2020, 1:51 PM With high-tech rooms at home, Seahawks ready for remote NFL draft and AWS helps power entire event Teams across the National Football League, familiar with the dreaded prospect of dropped passes or fumbled handoffs, are hoping dropped… Read More
Apr 22, 2020, 12:51 PM Augmented reality swimming goggles maker Form raises $8.5M Vancouver, B.C.-based startup Form raised $8.5 million ($12 million CAD) for its augmented reality swimming goggles. Founded in 2016 by… Read More
Apr 11, 2020, 8:30 AM Taken out of the ball game, coaches go online to teach skills and aid Fred Hutch’s COVID-19 fight Tanner Swanson was a week away from starting his first full season in the Major Leagues as a member of… Read More
Mar 26, 2020, 7:06 AM Expect more football than Fortnite as sports betting comes to Washington state tribal casinos Seattle sports fans may be able to place a legal bet on Russell Wilson’s pass completion rate during the Seahawks… Read More
Mar 3, 2020, 9:00 AM Surface stays on the sidelines: Microsoft and NFL expand tech partnership, add Teams tool to deal Microsoft and the NFL are expanding their alliance to bring more technology to one of the world’s most popular professional… Read More
Mar 3, 2020, 7:45 AM Amazon inks deal to stream New York Yankees baseball games on Prime Video Amazon is expanding its sports media footprint with a new deal to stream New York Yankees baseball games this season.… Read More
