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Sports Tech

May 10, 2016, 10:55 AM

Seahawks players visit venture capital firm to learn about entrepreneurship and investing

Some Seahawks players are spending their offseason learning the ins and outs of today’s business and investing world. Seattle-based firm… Read More

May 10, 2016, 8:22 AM

Here’s why the basketball world is talking about Microsoft co-founder Paul Allen today

Embed from Getty Images Thanks to Stephen Curry’s heroics, Paul Allen turned into a viral meme late Monday evening. Allen,… Read More

May 9, 2016, 8:34 AM

Paul Allen’s Portland Trail Blazers use Microsoft’s Cortana technology to sell tickets and engage fans

Microsoft co-founder Paul Allen probably didn’t think that the company he co-founded would one day help his NBA team sell more tickets… Read More

May 4, 2016, 9:27 PM

NFL lineman and MIT math student John Urschel on football analytics and marrying a robot

It’s not so often that you interview a professional athlete and he or she starts talking about the Nash equilibrium,… Read More

May 4, 2016, 10:24 AM

Introducing the GeekWire Sports Tech Summit: Star athletes join business and tech leaders for this first-ever event

Major League Soccer Commissioner Don Garber. Former Yahoo president and San Francisco Giants owner Jeff Mallett. NFL CIO Michelle McKenna-Doyle.… Read More

May 3, 2016, 9:37 AM

Amazon hires digital video vet for ‘Head of Sports’ position

Amazon’s video arm continues to make moves into the digital sports world. Re/code reported Tuesday that Amazon has hired James… Read More

Apr 28, 2016, 10:06 AM

Why Microsoft invests in sports: Marketing chief says ‘it’s about people’s passions’

If you’re a sports fan, it’s likely you’ve seen Microsoft’s branding at some point in the past few years. Highlighted by… Read More

Apr 27, 2016, 6:25 PM

Meet John Stanton: What you need to know about the new Mariners CEO

To those in the Seattle tech community, the name John Stanton probably rings a bell. To Seattle sports fans, though, probably… Read More

Apr 27, 2016, 4:05 PM

Seattle Mariners pick wireless pioneer John Stanton as new CEO; Nintendo sells majority stake

Editor’s note: This story and headline were updated to reflect the official team announcement. The Seattle Mariners announced huge leadership… Read More

Apr 27, 2016, 3:00 AM

Seahawks star Richard Sherman poses as Lyft driver, surprises passengers in Seattle

What happens when Seattle Seahawks cornerback Richard Sherman disguises himself as a Lyft driver and picks up unsuspecting passengers? Lyft… Read More

Apr 26, 2016, 3:36 PM

Twitter CEO says ‘almost every sports league in the world contacted us’ after inking NFL deal

Twitter’s new NFL streaming deal is just the start of the company’s foray into live video content. That was the sentiment shared by Twitter… Read More

Apr 25, 2016, 12:27 PM

How this Hollywood vet is using virtual reality and storytelling to disrupt the sports world

PORTLAND, Ore. — Recruiting. Coaching. Training. Fans. Retail. Photography. Media. Immersive virtual reality technology may impact the sports industry in more… Read More

Apr 22, 2016, 11:36 AM

Former Seahawks star Marshawn Lynch inks deal with Amazon’s ‘Exclusives’ line to sell apparel

Beast Mode, meet Amazon. Former Seahawks star running back Marshawn Lynch today unveiled a new portal to sell his Beast… Read More

Apr 20, 2016, 4:51 PM

Talking sports tech with former NBA player and NFL hopeful Nate Robinson

Nate Robinson isn’t a big believer in using data and analytics to drive decision-making in sports — which, given how… Read More

Apr 20, 2016, 2:48 PM

Former NFL execs, players launch startup that lets fans manage and coach a professional team

Can the typical sports fan make better decisions about the management and coaching of a professional franchise? We’ll soon find out.… Read More

Apr 14, 2016, 5:29 PM

New Relic partners with Major League Baseball to highlight data and analytics in sports

Major League Baseball is partnering with San Francisco-based tech giant New Relic to highlight how data and analytics impact the games… Read More

Apr 14, 2016, 10:30 AM

High-tech football helmet startup Vicis raises another $4M to prepare for upcoming season

Another football season is approaching this fall, and Vicis is gearing up to have its high-tech football helmet worn by players during… Read More

Apr 13, 2016, 10:29 AM

Push the propeller to the metal: Drone racing is coming to ESPN

Drone racing may seem like a fringe sport for tinkerers and hobbyists, but the nation’s fastest drone flyer will be crowned… Read More

Apr 7, 2016, 6:29 PM

Microsoft inks deal with Seattle Reign soccer team for jersey sponsorship

Microsoft is becoming the de-facto jersey sponsor for professional soccer teams based in Seattle. Seattle Reign FC today announced that… Read More

Apr 7, 2016, 10:28 AM

How the Portland Trail Blazers are embracing technology to engage fans and sell more tickets

The Merriam-Webster definition for “trailblazer” is “a person who makes, does, or discovers something new and makes it acceptable or… Read More

T-Mobile Arena
Apr 6, 2016, 9:24 AM

See inside flashy new T-Mobile Arena in Las Vegas as sports, entertainment venue opens doors

The flashy new sports and entertainment venue T-Mobile Arena is opening its doors in Las Vegas today. The wireless carrier… Read More

Apr 5, 2016, 10:49 AM

NFL CIO says Twitter streaming deal will reduce friction for fans that watch games and tweet

NEW ORLEANS, La. — Twitter is typically a “second-screen” for sports fans, a social media tool that adds to the… Read More

Apr 5, 2016, 8:14 AM

NFL and Twitter partner to stream 10 Thursday Night Football games

Thursday Night Football will soon be available to anyone with a Twitter handle. This morning, the NFL announced plans to stream… Read More

Apr 4, 2016, 2:28 PM

Technology at The Masters: IBM partners with Tom Watson as virtual reality and 4K feeds go live

Embed from Getty Images Given the company’s partnership with The Masters and its Watson artificial intelligence platform, it was only a… Read More

Apr 1, 2016, 12:58 PM

Make sure the seat is worth it with StubHub’s new VR preview feature

With tickets to games and concerts sometimes costing $200 or more, knowing what kind of view you’re paying for can help you decide… Read More

Mar 30, 2016, 9:45 PM

Detlef Schrempf, Brad Evans, Adrian Hanauer talk sports tech at the 2016 GeekWire Bash

On one end of the CenturyLink Events Center at last week’s GeekWire Bash, former NBA star Detlef Schrempf sank jumpers like it was… Read More

Mar 29, 2016, 10:26 PM

Apple inks deal with Major League Baseball to let managers use iPads in dugouts during games

The NFL has the Surface. Now, MLB has the iPad. The Wall Street Journal reported Tuesday evening that Major League… Read More

Mar 29, 2016, 11:28 AM

Turner Sports to broadcast March Madness semifinal and championship games in virtual reality

March Madness is the latest sporting event to be broadcast in virtual reality. Turner Sports announced today that it is… Read More

Mar 29, 2016, 6:00 AM

FlowPlay debuts daily fantasy sports game with virtual currency

FlowPlay is getting in on the daily fantasy sports craze — kind of. The Seattle gaming startup today unveiled All… Read More

Mar 28, 2016, 10:45 AM

Sounders debut ‘DeskSite,’ a DVR-like desktop platform for highlights and interviews

Sounders fans have a new tech tool available to watch on-demand highlights, interviews, and other team-related videos. As part of a… Read More

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