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Venture capital firm Madrona Venture Group has hired well-known Seattle entrepreneurs Katie Drucker, the former Sigby CEO and Trilogy Partners partner; and Mark Britton, the founder and former CEO of Avvo. Both appointments were announced Thursday morning, representing the latest moves by Madrona to expand its team.

Katie Drucker. (Madrona photo)

Drucker has been named Madrona’s head of business development and partnerships, a new role for the VC firm. Madrona says Drucker will use her extensive network to focus on “deepening and expanding of Madrona’s network of senior executives, advising companies on partnership strategies, and building deep customer relationships.”

Drucker has prior venture capital experience with Trilogy Partners. She was also founder and CEO of Sigby, a marketplace for extracurricular activities, and COO at data security firm Polyverse.

“This role is wide-ranging and frankly leaves room for its own form of innovation. The most important mantra is that everyone gains value,” Drucker said in an email. “As a Northwest native and a long-time player in the technology ecosystem, I’m excited to jump in and be part of the tribe bringing awareness, connection, and results to this Madrona ecosystem and the great Seattle tech community as a whole. ”

Mark Britton. (Madrona photo)

Britton, hired as a new strategic director at Madrona, founded the online legal directory Avvo and was its CEO for more than 12 years. The former Expedia executive will help Madrona look for new investing opportunities and guide firms already in the firm’s portfolio.

Britton and four other top executives left Avvo last year after it was acquired by Internet Brands.

“I took this position with Madrona partly to pay things forward because so many people helped me in starting Avvo. But it’s also really selfish because I get to spend time within the Madrona ecosystem, which is chock-full of innovative entrepreneurs and interesting companies,” Britton said.

Madrona Managing Director S. Somasegar had this to say about the appointments:

“As Madrona builds our team to support Seattle entrepreneurs we couldn’t be more excited to have Katie and Mark on board. We are excited to have Katie bring her drive and network to play an integral role with all of our companies as they work with us leading up to and after funding. … Mark is an insightful leader and we are excited to have him on board to share his knowledge and experience of company building through economic ups and downs with us and with our portfolio companies.”

Madrona had a busy start to 2019. Earlier this week, it led a $7 million round in polling software startup Polly. The firm recently named Troy Cichos as COO and hired Hope Cochran as its first female managing director.

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