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Arivale’s Seattle 10 cocktail napkin. The scientific wellness startup was recognized as part of the Seattle 10 in 2015. (GeekWire Photo)

The field of scientific wellness may still be young, but Seattle’s Arivale — a startup that takes a data-driven approach to health and wellness — is chugging right along.

The company was founded in 2014 by genetics pioneer Lee Hood and Arivale CEO Clayton Lewis, and has raised substantial funds since then to fuel its scientific wellness program. Now the company has announced a second program, one focused specifically on weight loss.

The weight loss program works similarly to Arivale’s general wellness program. It is based on a slew of data about the participant: factors like genetics, family history, sleep patterns, stress, and biological markers like hormones are taken into account to develop a unique plan to help each participant to meet their goals.

Genomics pioneer Lee Hood, left, and Arivale CEO Clayton Lewis. (GeekWire File Photo)

Participants work with a coach to make sure they stay on track with their tightly tailored nutritional and exercise regimens. Each participant also receives a Fitbit device and a connected scale so their coach can continue to collect data on their progress throughout the program.

Arivale emphasizes that its new program is different from most weight loss plans because it ditches the one-size-fits-all approach, instead focusing on hard data that provides a unique plan for every participant.

“Research is clear, people who struggle with excess body weight are dealing with a complex scenario of biological, genetic, behavioral and environmental factors,” Dr. Jennifer Lovejoy, Arivale’s chief translational science officer, in a statement. “And for the first time in my career, a systems approach is available to address the inherent complexity of losing weight and help people optimize their wellness.”

The weight loss program is currently available to residents of Washington, Oregon, and California and is priced at $3,000/year per person, until the end of February.

[Editor’s Note: GeekWire’s chief business officer, Daniel Rossi, is taking part in Arivale’s general wellness program to help manage his Type 2 diabetes and related health concerns. GeekWire is paying for the program as part of an independent review of Arivale, and Daniel’s experience is being documented in this special series.]

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