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Amazon CEO Jeff Bezos
Amazon CEO Jeff Bezos in a file photo, which approximates his reaction to Donald Trump.

Jeff Bezos is still new to Twitter, but he’s figuring out the snarky social media stuff pretty quickly.

The CEO of and private space exploration company Blue Origin found himself on the receiving end of one of Republican presidential candidate Donald Trump’s recent Twitter rants.

Trump called the Washington Post, which Bezos acquired in 2013, a “scam” designed to help him avoid taxes from Amazon. Trump’s accusations were a little light on the details, so it’s still unclear how exactly that would work.

Bezos was quiet for a few hours after Trump’s Tweet storm, but returned fire on Monday afternoon, brilliantly creating a new hashtag: #sendDonaldtospace

Bezos was retweeted more than 700 times, and his hashtag was used by about 23 different account within an hour.

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