Trending: Jeff Bezos and other investors raise $200 million for vertical farming startup Plenty

cortanasiri12Siri vs. Cortana might just be an updated version of the PC vs. Mac showdown.

Microsoft just debuted a new video ad touting Cortana, its virtual assistant found on Windows Phone. The 30-second spot features Cortana accomplishing tasks like scheduling reminders and providing traffic alerts. Meanwhile, Apple’s digital assistant cannot understand the human commands.

“Now that is a smart phone,” Siri says, referencing Cortana’s apparent superior listening skills.

Cortana, currently available as a developer preview, is being rolled out with Windows Phone 8.1 this year. Microsoft is currently debating whether or not to expand Cortana to Android and the iPhone.

This is not the first time Microsoft has used Siri to bash Apple. The company ran an ad last year to show how Windows tablets could perform tasks that the iPad cannot.

Watch the new Cortana vs. Siri ad below:

Related: Microsoft vs. Apple: Watch Cortana destroy Siri on the Arsenio Hall Show

Like what you're reading? Subscribe to GeekWire's free newsletters to catch every headline

Comments

Job Listings on GeekWork

Find more jobs on GeekWork. Employers, post a job here.