—Mixpo, the six-year-old online video advertising startup, has named former Razorfish and aQuantive executive Jeff Lanctot as CEO. He replaces founder Anupam Gupta, who will remain on the board of directors. Lanctot has served on the board of Mixpo for the past four years.
“I believe in our people and our product, and more importantly, so do our customers,” said Lanctot. “Video is the fastest growing segment of digital advertising, and Mixpo has been built for this multi-screen video world. I’m incredibly excited to bring our solution to publishers, advertisers, and agencies.”
Lanctot previously served as general manager and chief media officer at Razorfish, managing media planning for clients like Disney, Coors, Expedia, Nike, Best Buy and Weight Watchers. In a statement, Gupta said that he’s “thrilled to pass the torch” on to Lanctot at this “momentous time.” Mixpo’s service allows media companies and advertisers to transform TV ads into online video ads that run across multiple screen types.
The company, which employs about 85 people, has grown at a compound annual growth rate of 98 percent over the past three years. It has raised $10.5 million from Madrona Venture Group, Yaletown Venture Partners and GrowthWorks Capital.
—ThePlatform, a Seattle online video distribution company owned by Comcast, has named John Frankovich as Vice President of Consulting Services. It also promoted Chris Drake to Vice President of Business Development. Frankovich is the former CEO of Vortex Consulting Partners and Ramp Technology Group. He will report to Jamie Miller, COO and CFO at thePlatform.
—Socrata, the open government technology company which raised $18 million in June, has promoted Dan Wassel to chief financial officer. He previously served as vice president of finance, a role he also held at HubSpan for six years previously.
—HipSoft, an 11-year-old Redmond games company, has named Ron Powers as CEO. He most recently led business development at PopCap Games, and before that worked at Oberon Media and GameHouse. HipSoft makes casual, family-friendly games such as Flip Words and Puzzle Express.
—Skytap, a Seattle startup that allows developers to test applications in the cloud, has named Wayne Monk as vice president of business development and Andy Wright as vice president of marketing. Monk previously worked at HP Software and Mercury Interactive, while Wright joins from willbeHired where he was a co-founder and chief product officer.
“Having Wayne and Andy as a part of our team will help us accelerate and take Skytap’s business growth to the next level,” said Thor Culverhouse, CEO of Skytap. “Both executives are armed with extensive backgrounds helping high-growth technology companies expand into new revenue streams, and are the perfect candidates to help Skytap achieve its true potential.”
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