The search company said this morning that real-time reports from Waze users — including accidents, road closures and construction — will start appearing in Google Maps apps for Android and iOS in countries including the U.S., Mexico, Panama, Peru, the UK and other countries in South America and Europe.
For now, there’s no indication that Google Maps users will be able to file reports of their own, but that would be a logical future step.
In addition, the company says Google search features have been added to the Waze apps for iOS and Android, and the Waze Map Editor has been updated with Google Street View and satellite imagery. More info in this post on the Google Maps blog.
The Wall Street Journal reported in June that the FTC was reviewing Google’s Waze acquisition and could ask Google to refrain from integrating the two services in the meantime.
Other companies in this area of the market include INRIX, the Kirkland-based traffic technology company that was initially launched based on technology licensed from Microsoft. INRIX has shown signs of heading toward a possible IPO.