It started simply enough. Drew Bennett, an engineer at SEOMoz, used some of his artistic talents last week to recreate a Space Invader on the company’s windows constructed entirely of multi-colored Post-it Notes.
The alien creature got the creative juices flowing on Pine Street. And it wasn’t long before other nearby tech companies — within spitting distance of SEOMoz’s fourth floor office — were adding their own Post-it creatures to their windows.
Soon Post-It Note characters like Super Mario and Pac-Man were appearing on the windows of companies such as Fugazo, Ingeniux and Verdiem.
We haven’t seen this level of geeky pride and competitiveness since the great Post-it Note wars of mid-March in downtown Bellevue.
But the geeks behind these creations appear to be doing so in good fun, with some of the creators even grabbing drinks together at happy hours at local pubs. (Organized, of course, via Post-It Note).
“It’s been fun getting to know the other companies through our shared love for 8-bit pixel art,” says Jamie Steven, vice president of marketing at SEOMoz and an active participant in the Post-It Note creations.
Software engineers and designers can get lost in their smartphones and computers, so reaching out to the windows with something as low-tech as a Post-It Note could keep some of these folks grounded in the real world.
After all, don’t some of these folks have real jobs to do? SEOMoz CEO Rand Fishkin offered this tongue-in-cheek response when asked that question:
“Moz doesn’t run a 19th century factory; we’re trying to build an exceptional software startup in 2011,” says Fishkin. “That means putting our best talent to work applying colored post-its to windows, having the occasional nerf gun skirmish and investing in copious sugar-based snack delivery vehicles.”
Ah, how could you not love life at a startup?