Amazon Music will host a “Prime Day mini music festival” in its backyard today.
Pop-punk band All Time Low will perform at Seattle’s South Lake Union Discovery Center near Amazon’s HQ. The Treasure Truck, Amazon’s deals on wheels promotion that rolls around town offering flash sales, will also be at the event.
Amazon’s patented Treasure Truck is a decked out delivery vehicle offering flash deals on everything from Dungeness crab to cameras. Outside of a trip to the Consumer Electronics Show in Las Vegas, the truck stays close to home in Seattle — for now.
The show is part of Amazon’s third annual Prime Day shopping event. Today, Amazon is offering a wide range of deals for Prime members. Today’s event is the second time the Treasure Truck has been associated with a concert. Amazon held a similar event during last year’s Prime Day.
Gates for the event open at 11:30 a.m. and All Time Low will start playing around noon.