Remember the World’s Best Travel Jacket that promised to help transform the hellish nightmare of air travel into an experience not unlike floating on puffy clouds surrounded by an endless supply of puppies and cupcakes?
Well, that jacket, made by BauBax in Chicago, has proved so popular that it has cracked the top 10 most-funded Kickstarter projects of all time.
The company announces that it has raised more than $5.4 million via Kickstarter to date, surpassing even Reading Rainbow. It is also the most-funded clothing project of all time, too.
Apparently, tapping into the world’s travel frustrations is a good way to make money.
The jacket has 15 features to help ease your travel pains, including ample pockets for your gadgets, an inflatable neck pillow and pull-out gloves. It also helps that it’s not ugly.
Don’t panic if you haven’t ordered your jacket yet. The Kickstarter is still on for two more weeks.
The jacket is supposed to ship by this November, in time for the heavy holiday travel season and gifting. Let’s hope they avoid any sort of Coolest Cooler type setbacks on making good on their overwhelming number of orders.
Watch the video and relive the magic: