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lumia1020Nokia today officially unveiled its new Lumia 1020, complete with an impressive 41-megapixel — yes, 41-megapixel — camera.

The obvious draw for Nokia’s newest device is the PureView 808 camera, which features optical image stabilization, 6-lens Zeiss optics, a xenon flash and the ability to capture 34 and 38 megapixel-photos in 16:9 or 4:3. The device also takes video in 1080p with 4x zoom and up to 6x at 720p.

Besides the souped-up camera, the Lumia 1020 features similar specs to the Lumia 920 and 925, although it does have 2GB of RAM.

The Lumia 1020 will be available exclusively on AT&T beginning July 26 for $299 on a two-year contract. You can purchase the phone in matte black, white, and yellow.

lumia1020cameraNokia has already made the cameras and photography a signature feature on its Windows Phones, including the Lumia 920, which takes noticeably better pictures than the competing HTC 8X Windows Phone. (See our previous post for more on the differences between the two phones.)

Tony Cripps, a principal device analyst at Ovum, noted that while the Lumia 1020’s camera with Windows Phone 8 software is nice, Nokia still has lots of work to do in terms of getting the device into the hands of more customers.

“The combination [of the 41 MP camera and Windows Phone 8] sets a new benchmark for high-end smartphone engineering — and a timely reminder of Nokia’s R&D capabilities — but the company must still overcome incumbent rivals, slow adoption of Windows Phone and a modest marketing budget if it is to finally help the company turn a financial corner after its recent time in the doldrums,” Cripps said.

This unveiling comes one day after T-Mobile announced details for the Nokia Lumia 925, the carrier’s first 4G LTE Windows Phone.

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