GeekWire Radio: The story of Leafly, and the market for marijuana-related startups

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Leafly co-founder Cy Scott (speaking) and investor Christian Groh (left) with the Leafly team, accepting the GeekWire App of the Year award for 2014. (Photo by Eric Tra.)

One of the big winners at this week’s GeekWire Awards was Leafly, the marijuana dispensary and strain review app that was voted App of the Year by GeekWire readers.

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Groh and Scott in the KIRO Radio studios. (Erynn Rose photo)

So what’s the story behind this app? Our guests this week on the GeekWire radio show are two of the key people involved in the venture: Cy Scott, a co-founder of Leafly; and Christian Groh, a co-founder of Privateer Holdings, a private equity firm whose holdings include Leafly and a variety of other marijuana-related companies.

Scott tells us about the creation of the Leafly app, explains how it works, and talks about the changes taking place in the market as a result of legalization in Colorado and Washington, and potentially other states in the future.

We hear from Groh about Privateer’s investment philosophy, the strategic bet that its founders decided to place on marijuana-related startups, and how they approach the conflicts between federal and state laws.

And we delve into the names of different marijuana strains, and learn how more conventional branding is coming to the industry.

That conversation begins in the second segment of the show, at 9:15 in the audio player below, following our “Week in Geek” news roundup. Topics this week include Seattle’s new bike-sharing program, Amazon’s expansion of Sunday delivery, and Jeff Bezos’ surprise appearance at a Seattle-area school.

Listen to the show in the audio player below or via this MP3 file.

App of the Week: PBS Kids Super Vision for parents.

Name that Tech Tune: Which video game is this? Clues: It’s based on a movie that was referenced during this week’s GeekWire Awards. If you think you know the answer, send it to contest@geekwire.com. From the correct answers, we’ll pick one person at random to win a Poppy 3D device for your iPhone, winner of our Gadget of the Year award.

 

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GeekWire airs on KIRO Radio in Seattle (97.3 FM) at 6 a.m. and 7 p.m. on Saturdays, except when pre-empted by live sports. The show runs every weekend on GeekWire.com. You can get every episode using this RSS feed, or by subscribing in iTunes. Also search for the show on Stitcher

  • ShawnDWalker

    Our guests this week on the GeekWire radio show are two of the key people involved in the venture: Cy Scott, a co-founder of Leafly; and Christian Groh, a co-founder of Privateer Holdings, a private equity firm whose holdings include Leafly and a variety of other marijuana-related companies. http://num.to/904.970.893.852

    • kieraeastedi321

      my roomate’s step-sister makes $89 /hour on the laptop
      . She has been fired for 6 months but last month her pay check was $12025 just
      working on the laptop for a few hours. look at this now F­i­s­c­a­l­p­o­s­t­.­C­O­M­

  • marijuanadealer

    I guess we are the marijuana dealers of the century$$$$$

    • Immortal Illumined

      the ages

  • Immortal Illumined

    the greatest plant in the universe is almost free, LET FREEDOM RING! 13

    still remember using leafly in 2009 to find dispensaries to sell to…it was really weak then….glad to hear it’s much better

    “any doctor against marijuana is a doctor of death” – cali secret 420

    from 0 states to half the country, from low 20% approval to almost 70%, cali runs this planet by 2 decades, time to tie marijuana to the 2014, 2016 elections, out with the old, in with the new

    20 years behind us southern states, sad and scary….nobody denies freedoms like the south, nobody…the top ten incarcerators on the planet are southern states…even if marijuana reforms did pass the republiCANTS in charge would deny you all your freedoms, centuries of practice…no matter though, we never planned on getting your backwards brethren from day one, half the country already but not one southern state, lol…not 1….the new generations are taking over in the south and they are nothing like their freedom denying parents, let’s ride…

    Deaths by Alcohol and Tobacco: Millions
    Deaths by Prescription Drugs: Quadrupled in last decade
    Deaths by Guns: Millions
    Deaths by the food we are fed: Millions
    Deaths by Marijuana: 0, ever…they are killing my American family while denying freedom

    love and freedom forever

    AMERICA’S WAR ON DRUGS IS A WAR ON AMERICANS! 33

  • Bill

    It will be interesting to see how these businesses can attract talent as they start to scale. It was a big step for the Privateer folks to start to back these businesses, but it is an even bigger step for professionals to go work in the marijuana industry.

    It is still illegal at a Federal level and remains a big career step to go to one of these businesses. It is a career kiss of death for many at this point when they go to get their next job outside of the space. Perhaps it doesn’t matter and these businesses can grow with only true believers as employees, but nothing about these businesses is easy–just witness how difficult banking is for them.

  • Thiago

    Well, that’s how you do medical marketing. Not enough healthcare service bother with it. People would come to get help if they knew where to find it. Marketing is so important. These guys will be reaping the benefits of it. Thiago | http://www.mednet-tech.com