Double Down’s Cooper DuBois

Cooper DuBois wants you to step out of your real world and come into his for a few minutes a day. How’s he going to do it?

He and his team at Seattle’s Double Down Interactive are creating fun, social gaming environments where everyone can take a spin around a casino and share the fun with their friends.

After a long career in game design, including a stint at Big Fish Games, DuBois has found the perfect intersection of passion and success. His 120-person company received a big payday itself earlier this year when Las Vegas-based IGT purchased the maker of social games for up to $500 million.

“My two passions are my son, and I love to make money,” says DuBois. Here’s the latest Nextcast interview with DuBois.

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  • If you ask Cooper DuBois what roles he fills as co-founder at his growing gaming company, you’ll get a long list of titles. “Cheerleader, mascot, art director, the guy who loses it in meetings,” he says, and the list goes on. A jack-of-all-trades on the Double Down team, he’s seen it all.
  • DuBois attributes much of the success of his team with the people on it. He encourages other entrepreneurs to “take a chance on people, have some trust, and develop friendships.” He reminds anyone who wants to make it big: “Don’t stay in your box.” Taking chances is key if you’re going to create something big. (8:20)
  • How do you know when you’ve got a hit game on your hands? “If you like the game you’re making, that’s great. If your mom likes it, then she loves you. If your friend’s mom likes it, then it’s a good game.” (12:00) Double Down wants to create a fun, sensory environment users can have a great time in and escape the everyday, even just for a few minutes.
  • DuBois thinks the future of gaming lies in the social space. The Triple A game companies are “digging their own graves,” he says, by sticking to one formula that works and producing sequel after sequel. Double Down designers love the excitement of creating social games fast and trying a little bit of everything (and taking some risks too!). (13:47)
  • DuBois’ favorite thing about Double Down is the team of people he works with.  “We hire great human beings,” he says. What does he see down the road? “We’ll still be here, we’ll be bigger, and we’ll be a well-oiled machine.” (22:08)

Nextcast founder Jeff Dickey is passionate about technology, business and philosophy. He works as the chief cloud architect at Redapt, a Redmond-based cloud and big data infrastructure company. Additional reporting by Kate Stull. [Editor’s note: GeekWire is proud to partner with Jeff Dickey who produces the Nextcast entrepreneur interview series].

PreviouslyMatt Hulett’s startup advice: ‘Money makes you soft’Rand Fishkin of SEOmoz on search, startups, sticking it outEntrepreneur Dan Shapiro: Startups aren’t a science

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  • Naroon

    Hahaha this guy has no idea what he’s talking about.

    • Myke Hibbard

      Amen to that. And boring as shit. But he scores big in the ugly, creepy department though. He is a little sissy who abuses innocent little boys.

  • Doc Holiday

    He knows EXACTLY what he’s talking about… Cooper Dubois is the REAL DEAL!

    and a GIANT among men… FACT.

    • Myke Hibbard

      He hits little boys and women. He is a little girl pretending to be a man. The only thing “Giant” about him is his weird hairdo.

    • Myke Hibbard


  • Calamity Jane

    @ Naroon: He must be doing something right if he made $500 million. Or are you better at that than he is?

    • Myke Hibbard

      Now he can hire plenty of hookers. Who else would go near this creepy looking ego maniac. He is a child abuser.

  • ninetofive

    Nobody pays any attention to him at Double Down. I know. I work there.

    • Myke Hibbard

      he is a tool

  • Guest

    Cooper is an awesome guy and down to earth. He’s a blast to work with, I know… I worked with him pre-quadrillionaire days and he’s still the same Cooper…other than a murdered out Porsche.

    • Myke Hibbard

      He is a piece of shit.

    • Myke Hibbard

      The same child abusing asshole. Spread the word about this pervert. He is going down.

    • Myke Hibbard

      Tailer trash is trailer trash

  • greg_e

    Wow, it takes him 2 mins and 4 seconds to mention his money, which is actually slow for him. Stay classy, Bro!

    • Myke Hibbard

      Money or no money he is the epitome of Human Trash!

    • Myke Hibbard

      No class. Trailer trash is Trailer trash.

  • Myke Hibbard

    Cooper Dubois is a complete moron. He abuses little boys and hits woman. He is a low life tool. He is an ugly, arrogant asshole.

  • Myke Hibbard

    Spread the word!

  • Myke Hibbard

    Maybe he could buy a new face!

  • Myke Hibbard

    This man abused my son, He is not a giant among men. He is a coward and a child abuser.

  • Myke Hibbard

    Cooper Dubois

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