The Windows Phone is getting a little help from abroad.

The China Daily reports today that China Unicom, the world’s third-largest carrier, announced a partnership with Microsoft to help sales and innovation of Windows Phone devices in China.

Microsoft certainly needs any help it can get, as Windows Phone devices account for less than 3 percent of mobile market share in the Chinese market. Android, meanwhile, has a 72 percent market share, while China Unicom just received a massive order of iPhones.

Microsoft COO Kevin Turner spoke at a news briefing and noted that “China is the No. 1 market worldwide in terms of PC, tablet, mobile and Internet users,” and that “it is a very exciting place.” He added that Microsoft will spend more time with technical support, regular training sessions and marketing promotions.

Previously on GeekWire: Windows Phone on a budget: Nokia unveils Lumia 620

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