Articles about Football

Data be damned: Seahawks coach recounts ‘real-time’ call to ignore analytics model in close loss

Who needs analytics? Sometimes in football you have to trust your gut in real time, and Seattle Seahawks coach Mike… Read More

For Pete’s sake, what does AI think of the play that haunts Seattle Seahawks fans — run or pass?

There’s been a lot of chatter heading into the new NFL season about how artificial intelligence will be an innovative… Read More

Microsoft and NFL extend partnership, bringing AI and cloud tools to football sidelines and beyond

Microsoft is extending its longtime partnership with the National Football League, integrating AI and cloud tools into assorted workflows from… Read More

‘It just has to work’: Ahead of Black Friday NFL game, Amazon shows how it’s perfected live sports

While millions of Americans think of Black Friday as a prime day to launch their holiday shopping, Prime Video will… Read More

Amazon releasing Echo Pop smart speakers with NFL branding for all 32 teams

Alexa, can the Seahawks get back to their winning ways on Thursday night against the 49ers? If you’re a Seattle… Read More

Startup bet: Former Nike exec launches new app using AI to help NFL fans get an edge

Just in time for the start of another NFL season, a new startup out of Portland, Ore., is using artificial… Read More

Kerry Carter tackles CEO role at Atavus as ex-pro aims to grow adoption of football training technique

Kerry Carter, a former pro football player with the Seattle Seahawks and other teams, is tackling a new role as… Read More

Seahawks use AI to generate schedule art as NFL teams try to one up each other on social media

NFL teams have been having a ball the past couple days with social media posts tied to the release of… Read More

Rec Room teams up with NFL in latest partnership for Seattle gaming startup

American football fans who use the Rec Room social gaming app can now grab their favorite team’s gear for their… Read More

Amazon to stream first-ever ‘Black Friday’ NFL game on Prime the day after Thanksgiving 2023

Football fans looking for a break from the holiday shopping rush will have some NFL action to watch next year… Read More

Was Amazon ready for some football? Tech giant passes test on first exclusive NFL stream

Amazon took center stage in the sports universe Thursday as the tech giant streamed its first exclusive NFL game —… Read More

Amazon teaming with viral content creators Dude Perfect for alternate Prime Video football stream

The NFL’s “Thursday Night Football” is already going to look different this season as Amazon becomes the exclusive home for… Read More

Amazon names Al Michaels and Kirk Herbstreit as the voices of ‘Thursday Night Football’ on Prime

Amazon has officially announced that veteran sports play-by-play announcer Al Michaels and college football analyst Kirk Herbstreit will be the… Read More

Report: Amazon picks college football analyst Kirk Herbstreit for ‘Thursday Night Football’ booth

Kirk Herbstreit, a college football analyst with ESPN, is reportedly Amazon’s choice to provide color commentary for “Thursday Night Football”… Read More

Univ. of Washington football joins NFL study using high-tech mouthguard to measure head impacts

The University of Washington is joining three other research universities as part of a National Football League program designed to… Read More

High-tech sports helmet maker Vicis will grow Seattle R&D hub under new owner

Vicis will maintain a Seattle presence, two years after the helmet maker went through a major and sudden downfall in 2019.… Read More

Vicis high-tech helmets take top 3 spots in NFL’s annual performance ranking of equipment

High-tech football helmet maker Vicis is a runaway leader in a new ranking of the key piece of equipment by… Read More

In new NFL deal, Amazon to be exclusive home for ‘Thursday Night Football’ at a reported $1B per year

Amazon is going deep in its relationship with the National Football League, signing on for a new 10-year deal that… Read More

Catching up with NFL great Richard Sherman on his favorite video games, esports ownership, and more

Richard Sherman always talked a good game, and backed it up, especially during his years with the Seattle Seahawks. Now… Read More

Amazon to stream NFL game on Dec. 26 exclusively on Prime Video; playoff game also confirmed

Amazon’s streaming schedule is getting busier in the later weeks of the NFL season as the tech giant and the… Read More

Here are the six new stats Amazon will help the NFL track during the upcoming football season

Fans might not be able to engage in football by attending NFL games in person at the start of the… Read More

NFL reveals new ‘Expected Rush Yards’ stat, with help from Amazon Web Services

Football fans wondering whether the next handoff to a running back could be another Beast Quake have another stat to… Read More

Amazon is purging Washington Redskins merchandise from its marketplace

Amazon told third-party sellers in its marketplace they have 48 hours to remove Washington Redskins merchandise amid widespread calls for… Read More

Geek of the Week: Ahead of Super Bowl, data scientist Elijah Hall competes in NFL event to improve player safety

Plenty of football fans will analyze all sorts of scenarios and plays in Super Bowl LIV in hopes of better… Read More

Vicis is out of business, but NFL commercial features high-tech football helmet during playoffs

It’s been a couple weeks since the demise of Seattle-based Vicis, the high-tech football helmet maker that laid off all… Read More

Will robots replace live sports production staff? ESPN Monday Night Football execs sound off

Technology is changing the way we watch live sports. The innovation dates back decades, from the advent of the color… Read More

Vicis board places high-tech football helmet maker into receivership in bid to find buyer

Update, Monday, Dec. 23, 3:10 p.m.: This story has been updated with additional comments from Vicis Board Chair Bruce Montgomery.… Read More

What happened to Vicis: Inside the collapse of the high-tech helmet maker, as board decides its fate

Inside the lobby of Vicis‘ headquarters in Seattle this week, floor-to-ceiling images on the walls showed young football players wearing… Read More

High-tech football helmet maker Vicis is running out of money in sudden downfall for Seattle startup

Vicis, the high-profile Seattle startup that garnered support from the NFL for its high-tech football helmet, is in financial trouble.… Read More

Jeff Bezos’ name surfaces again in report saying Amazon CEO is interested in owning NFL team

We know Jeff Bezos has whipped together pancakes for Seattle Seahawks quarterback Russell Wilson. Could the billionaire Amazon founder also… Read More