Sports Tech – Page 3 of 52

Apr 25, 2024, 8:45 AM

Amazon will stream Seattle Kraken hockey games to Prime subscribers in unique sports rights deal

Seattle Kraken fans will have a new place to root for the pro hockey team next season. The franchise announced… Read More

Mar 11, 2024, 7:56 AM

Tech vets went to bat for Major League Cricket — now they have bigger goals for Seattle and beyond

When Sanjay Parthasarathy left his last tech job in February 2023, he figured he’d do what he could to help… Read More

Jan 20, 2024, 8:00 AM

High school basketball referees in Washington are using body cameras to capture unruly behavior

Instant replay has changed the landscape of professional sports and added more eyes to what officials and referees see in… Read More

Scene from "The Boys in the Boat" showing UW athletes rowing

Dec 24, 2023, 9:00 AM

How rowing has changed since ‘The Boys in the Boat’ — and how it’s stayed the same

Thanks to tectonic shifts in technology and training, Olympic-level rowing has come a long way since the University of Washington’s… Read More

Oct 2, 2023, 8:32 AM

Testing Amazon’s new cashierless clothing shop at Lumen Field that uses RFID technology

In a small corner of Lumen Field, Amazon is putting a new spin on its cashierless “Just Walk Out” shopping… Read More

Aug 16, 2023, 10:00 AM

CEOs of Amazon Web Services and Redapt join Seattle Sounders FC ownership group

Seattle’s professional soccer club is adding more tech heavyweights to its ownership group. Seattle Sounders FC announced Wednesday that the… Read More

Aug 8, 2023, 11:21 AM

Seahawks add Amazon’s ‘Just Walk Out’ tech to new Pro Shop and four more food stands at stadium

It’s an all-out blitz of Amazon technology at Lumen Field in Seattle as the Seahawks are expanding the use of… Read More

Jul 16, 2023, 2:37 PM

Major League Cricket in America, really? Backed by tech investors, Seattle Orcas make a winning debut

GRAND PRAIRIE, Texas —The promise of cricket in America could be seen and felt in the most unlikely of circumstances.… Read More

Jul 11, 2023, 8:05 AM

Testing T-Mobile’s ‘MLB Next’ app: AR tech adds boost to in-stadium All-Star baseball experience

The hardest thing about testing a mobile app during Monday’s Home Run Derby at T-Mobile Park in Seattle was the… Read More

Jul 10, 2023, 7:37 PM

FOX to use drones and robotic cameras for MLB All-Star Game, testing new baseball broadcast tech

Drones will help baseball fans get closer to the action in a first-of-its-kind production feat during the MLB All-Star Game… Read More

Jun 7, 2023, 7:56 AM

Seattle Storm and Coinbase team up on NFTs commemorating Sue Bird’s jersey retirement

The Seattle Storm and Coinbase are teaming up to launch NFTs commemorating Seattle Storm legend Sue Bird’s jersey retirement at… Read More

Apr 1, 2023, 8:00 AM

How the NHL is using AI to predict key moments in games

The NHL brought its third annual Technology Showcase event to Seattle this week, a stone’s throw from the global headquarters… Read More

Mar 28, 2023, 12:26 PM

Amazon’s tech is a hit: Seattle Mariners add three more stadium stores featuring ‘Just Walk Out’

Technology and tech culture are taking a permanent spot in the lineup at T-Mobile Park this season. The Seattle Mariners… Read More

Jan 12, 2023, 12:16 PM

Rec Room teams up with NFL in latest partnership for Seattle gaming startup

American football fans who use the Rec Room social gaming app can now grab their favorite team’s gear for their… Read More

Nov 28, 2022, 10:21 AM

Seattle Seahawks add three more concession stores using Amazon’s ‘Just Walk Out’ tech

The Seattle Seahawks took a loss against the Las Vegas Raiders on Sunday, but fans at Lumen Field who are… Read More

Oct 18, 2022, 11:48 AM

Amazon to stream first-ever ‘Black Friday’ NFL game on Prime the day after Thanksgiving 2023

Football fans looking for a break from the holiday shopping rush will have some NFL action to watch next year… Read More

Oct 17, 2022, 6:45 AM

Why this NBA team is launching its own streaming service: Steve Ballmer on the strategy behind ‘ClipperVision’

A new streaming service unveiled by the LA Clippers this morning reflects the philosophy of the franchise’s chairman, former Microsoft… Read More

Oct 3, 2022, 9:43 PM

LA Clippers owner Steve Ballmer gives impassioned speech at NBA preseason game in Seattle

It was a bit of a throwback scene here in Seattle on Monday evening: Steve Ballmer revving up the crowd… Read More

Sep 27, 2022, 7:41 AM

With help from Microsoft’s cloud, NBA unveils new app

The NBA called out its partnership with Microsoft as it unveiled a redesigned app on Tuesday. The new app has… Read More

Sep 19, 2022, 4:51 PM

Amazon says it had ‘biggest three hours of signups’ for Prime during first exclusive NFL stream

Amazon is already seeing some fruits from its massive investment in live NFL streaming. The company reported the “biggest three… Read More

Sep 16, 2022, 10:27 AM

Was Amazon ready for some football? Tech giant passes test on first exclusive NFL stream

Amazon took center stage in the sports universe Thursday as the tech giant streamed its first exclusive NFL game —… Read More

Sep 13, 2022, 7:33 AM

In Russell Wilson’s return to Seattle, Amazon’s ‘Just Walk Out’ tech gets the cheers at new stadium store

On a night when Russell Wilson returned to Seattle and received mostly boos from Seahawks faithful, fans were cheering for… Read More

Aug 27, 2022, 10:39 AM

GeekWire at the Ballpark: AM radio vs. digital audio; robot umpires; and Amazon cuts the line

Sitting in the stands down the first base line Thursday at T-Mobile Park in Seattle, I was feeling like a… Read More

Aug 2, 2022, 10:30 AM

In race to promote diversity and inclusion, Acumatica sponsors women-led IndyCar team

Acumatica is hitting the gas on its marketing initiatives. The Kirkland, Wash.-based maker of cloud-based enterprise resource planning software is… Read More

Jul 30, 2022, 7:52 AM

Worth the drive: An inside look at Topgolf’s newest high-tech sports venue — within range of Seattle

A modest tee shot away from Boeing’s airplane assembly factory in Renton, Wash., golf balls are taking flight at a… Read More

Jul 25, 2022, 4:26 PM

Topgolf opening its new tech-enabled sports and entertainment venue south of Seattle this week

FOLLOW-UP: Worth the drive: An inside look at Topgolf’s newest high-tech sports venue — within range of Seattle Topgolf is… Read More

Jul 20, 2022, 11:56 AM

Seahawks may add cashierless tech to new food market as part of Seattle stadium enhancements

Lumen Field, home of the Seattle Seahawks, is getting some upgrades to mark its 20th year, and it looks like… Read More

Jul 6, 2022, 8:27 AM

Jody Allen says Seahawks and Trail Blazers not for sale yet, but that time will come

The Seattle Seahawks and Portland Trail Blazers are not for sale and no discussions are currently happening to sell either… Read More

Jun 2, 2022, 1:52 PM

Report: Nike founder, Dodgers co-owner make bid to buy Portland Trail Blazers from Paul Allen Trust

A signature piece in late Microsoft co-founder Paul Allen’s vast collection of interests and properties could be headed for sale… Read More

May 28, 2022, 8:00 AM

Ex-golf pro links with Seattle-area AI experts on app that uses 3D motion analysis to improve game

Before you take yet another mulligan, consider that the tool to improving your golf game might not be found in… Read More