Seattle, WA – May 20, 2024 – Prime Team Partners is excited to announce the launch of its specialized Go-To-Market (GTM) Recruiting Practice, a game-changing solution designed to meet the unique talent acquisition needs of software companies. This strategic expansion aims to address the challenges associated with hiring sales leadership and rapidly scaling GTM teams. To spearhead this innovative practice, Prime Team proudly welcomes Mark Bartlett as Chief Revenue Officer (CRO).
A Unique Solution for a Persistent Problem
The problem: the actual cost of misaligned GTM hires is not just measured in recruitment fees or time lost, but in missed revenue opportunities and stunted growth. Traditional search firms often fall short, as they lack hands-on experience scaling sales teams. This results in prolonged searches and subpar placements, hindering revenue growth and operational excellence.
“As a Chief Revenue Officer, I’ve often been disappointed with traditional staffing firms. They lack the specialized knowledge needed for finding high-caliber sales talent who truly understand the nuances of our industry.” Scott Torrey, former CRO at SAP Concur, former CEO at Payscale.
At Prime Team, we recognize that successful revenue generation hinges on having the right GTM talent in place. Our team consists of former successful GTM leadership who bring firsthand experience and comprehensive industry knowledge to every search. This insider perspective allows us to understand the essential criteria for each search, identify the highest-performing candidates, and match them precisely to our clients’ needs.
Transforming the Talent Search Landscape
“Our goal is to enhance the value we deliver to our customers through the creation of the GTM practice, expanding delivery expertise more broadly across sales, engineering, customer success and product management” said Darren Hogben, CEO of Prime Team Partners. “With this launch, we are dedicated to providing software companies with the expertise they need to thrive, especially during their crucial startup and scale-up phases.”
Recognizing the critical role that GTM talent plays in driving revenue growth and operational excellence, Prime Team is committed to delivering proven, high-performance candidates who can help clients win new customers and achieve their growth targets.
Key Differentiators
- Experience: With 19 years of experience in technology staffing, Prime Team brings an unparalleled track record to talent acquisition.
- Specialization: A focused approach on GTM roles allows for a comprehensive understanding and specialized attention to each search.
- Enhanced Screening: Leveraging our two decades of industry experience, we meticulously evaluate candidates’ past performance, sales methodologies, and cultural fit to ensure they are not only high performers but are also perfectly aligned with your company’s goals and values.
- Network and Expertise: Our established, trusted networks within the software industry enable us to make the right connections between outstanding sales talent and hiring teams.
Expanding Leadership: Mark Bartlett Joins as CRO
Mark Bartlett brings over 15 years of software sales delivery, leadership, and recruiting experience to Prime Team. His proven track record in driving company growth through optimized sales teams and strategic market approaches makes him the ideal leader for the GTM Recruiting Practice. Bartlett’s extensive experience includes leadership positions at Concur, SAP, Docusign, Tesorio and Navis, where he consistently achieved remarkable results in revenue growth and team development in Vice President, CRO and CSO roles.
“I am thrilled to join Prime Team Partners and lead the GTM Recruiting Practice,” said Mark Bartlett. “This initiative aligns perfectly with my passion for building successful teams and driving growth. I look forward to leveraging my experience to help our clients achieve their revenue goals through top-tier talent acquisition.”
“In an industry often characterized by its impersonal and haphazard approach to recruitment, Prime Team’s GTM Recruiting Practice stands out by offering a focused, high-caliber service tailored to the specific demands of software companies.”
With 19 years of experience partnering with software companies, Prime Team Partners is now poised to redefine the talent search landscape for clients seeking Go-To-Market talent. With the addition of Mark Bartlett and the launch of the GTM Recruiting Practice, Prime Team enhances its ability to provide recruiting expertise more broadly to software companies.
For more information, please visit www.primeteampartners.com or contact:
Press Contact:
Wendy Hellar
COO
Prime Team Partners
[email protected]
(206) 926.3856
