RideWithGPS, a 16-year-old company that sells GPS-powered route-planning tools for bicyclists, landed $3 million from an undisclosed strategic investor.

  • The startup offers a mobile app and web tool to map, analyze, and track rides. It also features a social platform for ride-sharing and stats.
  • The Portland, Ore.-based business was co-founded in 2006 by CEO Zack Ham and Cullen King, who teamed up to start the company while in college.
  • The funding marks RideWithGPS’ first outside investment. The company has been cash-flow positive since its first day of operation, Ham told GeekWire. The company declined to share additional financial metrics.
  • There are other companies tapping into GPS to help users track and share recreational activity metrics, including Strava, which landed $110 million in 2020.
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