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Chase Jarvis. (Photo via CreativeLive)

Online learning company CreativeLive laid off an unspecified number of employees Friday in what CEO Chase Jarvis described as a restructuring.

The job cuts were made in the company’s Seattle and San Francisco offices. Though the company isn’t saying how many employees were let go, both offices are expected to remain open. CreativeLive has more than 10 million students who use its platform to learn about topics including photography, video, music, and many other subjects via live and archived video classes.

The company has raised nearly $60 million to date, including a $25 million round that closed in May 2017. Investors include Greylock Partners; Social Capital; GSV Acceleration; and Virgin Group founder Richard Branson.

At the time of the funding, CreativeLive said it had more than 100 people between its two offices, declining to be more specific. LinkedIn puts the current number at 152 employees.

Jarvis, a professional photographer, founded CreativeLive with Craig Swanson in 2010. Jarvis sent this statement in response to our inquiry.

Today we restructured our business so we’re best positioned for profitability and for continuing to serve our community of more than 10 million students worldwide. As a part of the restructure, we’re parting ways with some really talented and hardworking teammates from our Seattle and San Francisco locations. Obviously this is hard stuff by any measure, and in this case, we had to make some tough calls. But the changes we made today put us in control of our own destiny and make sure CreativeLive is positioned for success over the long haul.

Employees who were let go are expected to receive severance packages and lifetime access to CreativeLive classes, along with assistance in finding a new job.

CreativeLive focuses on creative-related online classes but also hosts video related to leadership, business, and self-improvement. It has a flurry of competitors in the larger online education industry, including Coursera, MasterClass, Udacity (which just had small layoffs), and others.

The online education industry is expected to reach $286 billion in 2023, up from $160 billion in 2017, according to Research and Markets.

After raising its most recent round of venture funding, CreativeLive said it would use the cash to refine and improve its products, including its live and on-demand video platform. CreativeLive is also making a push to work with enterprises. Swanson left the company in 2015.

In addition to running CreativeLive, Jarvis also has his own show, Chase Jarvis Live, and is a podcaster. He recently partnered with Apple for a collaboration called Photo Lab. Known for his adventurous commercial shoots, Jarvis was an early champion of smartphone photography with his 2009 book, The Best Camera, and an app of the same name that was a forerunner of Instagram.

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