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Kelly Wright. (Amperity Photo)

Amperity, an AI-fueled marketing startup that recently launched from stealth mode and announced a partnership with Microsoft, is adding some horsepower to its board of directors.

The Seattle-based company announced Thursday that former Tableau sales leader Kelly Wright has joined the company’s board.

Wright joined Tableau, a Seattle-based data visualization company, just a month before its initial product launched in 2005 and was the first salesperson. She quickly rose through the ranks over the next decade to lead the sales operation, helping grow Tableau into a multi-billion dollar public company as its SVP of sales.

This is the first time Wright has joined an outside board of directors since she retired from Tableau last year, Amperity CEO and co-founder Kabir Shahani told GeekWire.

“Kelly is an inspiring leader with extraordinary frontline experiences in building and scaling a great culture and a great sales organization at Tableau,” Shahani said in a statement. “We are thrilled to have her skills and expertise on our team.”

Amperity came out of stealth mode last month, revealing its platform that helps marketers better understand their individual customers by connecting disparate data sources from across the internet.

The company raised a $9 million seed round last year from big-name investors like Madrona Venture Group, former Microsoft corporate vice president S. Somasegar, and Liquid 2 Ventures founder Joe Montana.

“Kabir and Derek are focused not only on solving a hard problem that’s frustrated marketers for decades, but also on building a scalable company and creating a top workplace with high-caliber, passionate people,” Wright said in a statement. “I feel privileged and honored to be participating in this journey with the entire Amperity team.”

Amperity co-founders Kabir Shahani (left) and Derek Slager. (Amperity Photo)

Wright previously worked in sales at Southwestern, Dale Carnegie and Bank of America. She holds an MBA from The Wharton School at the University of Pennsylvania and an undergraduate degree from Stanford University.

Accolade CEO and longtime Concur founder and COO Raj Singh, who also participated in the company’s seed round, and Madrona Venture Group Managing Director Matt McIlwain are also on Amperity’s board.

Shahani and his co-founder Derek Slager previously founded and led healthcare marketing startup Appature, which sold to IMS Health in 2013.

Amperity has steadily added veteran talent to its leadership team, from bringing on Dave Fetterman as vice president of engineering, to hiring Amy Pelly as its CFO, to adding Aashish Dhamdhere as vice president of marketing.

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