Instagram announced Tuesday that it had surpassed 500 million active monthly users and thanked its community for being “a place where the everyday and the epic are always within reach.”
The photo and video sharing platform has more than 300 million Instagrammers who jump on every day and more than 80 percent of them live outside of the United States, the company said in a short blog post. The news was also shared via the official Instagram feed, obviously.
Today, we’re excited to announce our community has grown to more than 500 million Instagrammers — more than 300 million of whom use Instagram every single day. Our community also continues to become even more global, with more than 80 percent living outside of the United States. As you’ve captured and shared the moments happening around you, you’ve formed incredibly varied and diverse communities. Whether you’re an illustrator, a sneakerhead or an astronaut on the International Space Station, every photo and video you share helps bring people closer to friends and interests, broaden perspectives and inspire a sense of wonder. You’ve made Instagram a place where the everyday and the epic are always within reach. Thank you for your creativity, your openness and your passion for sharing your worlds with one another. We can’t wait to see what you create next.
Facebook bought the startup in April 2012 for about $1 billion in cash and stock in what was its largest acquisition to date. CEO Mark Zuckerberg shared an image (on Facebook) on Tuesday marking the 500-million-user milestone.
All of those pictures of faces and food and everything else from all over the world account for more than 95 million photos and videos shared per day, on average, and they pull in 4.2 billion likes per day, on average, Instagram said.
Take a look at what’s popular around the world, from outfits of the day to first tattoos to Golden Retrievers:
Instagram appears to have weathered a redesign that rocked the boat a bit back in May. A new app icon and simpler look on the inside drew a wave of backlash from users who had grown to love the look and feel of the popular site.
Meanwhile, the social media analytics provider quintly has a published a new study that it says shows a distinct drop in interactions on Instagram. The company says that while activity on photos and videos is dropping, Instagram has not lost any traction as “numbers continue to be significantly higher than on Facebook and Twitter.”
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