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Volt Athletics co-founders Dan Giuliani and Trevor Watkins.

Volt Athletics is on a roll.

The Seattle-based startup, which offers a customizable online fitness training platform for athletes, this week became the official strength and conditioning provider for USA Football, the non-profit governing body for amateur American football.

With the new partnership, 10,000 high school football players who participate at USA Football development camps will use Volt to train, in addition to athletes who qualify for the U.S. national teams.

usafootball121“I think the key for USA Football was Volt’s combination of innovative technology and strength and conditioning expertise,” said Volt co-founder and CEO Dan Giuliani. “Through Volt’s cloud-based platform, we can deliver training to any athlete anywhere on either our individual or team-based platform. Since USA Football operates nationwide as the governing body of the sport of football, Volt’s ability to scale without geographic restriction was essential to the partnership.”

Volt is not another workout tracking tool or fitness app, but rather an online platform with a prescriptive system of training for sport performance that allows athletes to build hundreds of specialized workouts designed by real strength coaches. It’s ideal for people involved with sports at the high school and small college level — those that may not have the luxury of full-time strength and conditioning personnel that top university and professional teams often hire.

Giuliani said that Volt differentiates itself by focusing on innovating the delivery of training content and expertise, versus only tracking metrics and storing data.

“We do track data and measure athlete progress, but the key differentiator is that Volt offers the most affordable and efficient way to implement a high-quality, sport-specific training program built by expert strength coaches,” he said. “The platform is also more flexible than most, allowing for training programs to be built by a team’s strength coach, or by Volt’s NSCA-Certified Strength and Conditioning Specialists (CSCS).”

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Founded in 2013, Volt Athletics now has almost 25,000 athletes on more than 800 teams in the U.S. and Canada using its software, which is recommended by the National Strength and Conditioning Association. That’s a stark difference from exactly two years ago, when the startup had 300 athletes on 10 teams using the service.

“Our growth over the last two years has been tremendous,” Giuliani said.

Giuliani added that another benefit of the USA Football partnership is access to high school teams.

“USA Football’s extensive reach will help Volt scale to the high school football market, a critical step towards our continued growth,” he said.

Volt, which employs 11, has raised $900,000 to date.

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