If you’re Tindered out, here’s a new app that focuses on making a mental connection first.
Willow launched today and is positioning itself as the thinking person’s dating app. Unlike other versions that are photo-based, Willow lets its users start a conversation first before revealing photos.
The app’s makers wanted to stress personality and shared interests over looks. Founder Michael Bruch told TechCrunch that it’s hard to start a conversation wtih most dating apps, but with Willow, “users are actually connecting by starting a conversation, getting that out of the way right from the get-go.”