Zulily, the Seattle e-commerce company, today posted revenues of $285 million on net income of $7.7 million, beating Wall Street expectations. It finished the quarter with $310.6 million in cash, cash equivalents and short-term investments.
“We saw a significant increase in active customers and orders year over year, leading to a strong second quarter for the company,” said Zulily CEO Darrell Cavens. “These customers are increasingly shopping with us across platforms, with almost half of our order volume now coming from mobile devices. Mobile is a huge opportunity for us and we’ll continue our innovation in this area. We continue to focus on offering more brands and great product diversity that brings our customers back to us again and again.”
The company said that its active customer base grew to 4.1 million at the end of the second quarter, an increase of 86 percent year over year. Active customers represent those who have purchased at least one item in the past 12 months, a new way of measuring the company’s customer base from pure email subscribers.
The company also provided guidance for the third quarter, saying that it expects revenue of $275 million to $287.5 million. Net loss is expected between $7.5 million and $12.5 million. For the year, the company expects revenue of $1.2 billion o $1.225 billion. That’s up from previous projections of $1.15 billion and $1.2 billion.
Shares of Zulily are down four percent so far this year.