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fayveFayve, the movie and television catalog and discovery app from Paul Allen’s Vulcan Technologies, has been updated with new features designed to make it easier and faster for users to find movies and television shows that they’ll want to watch.

The new version of the app, announced today, allows users to create custom channels of their favorite content, and follow the channels of other users.

The app also provides recommendations based on the preferences of users with similar tastes. The Fayve team says the approach makes recommendations better than simply following the advice of random friends on Facebook, for example.

Fayve, announced for the iPad in November 2012, had originally started out as a custom app used by the Microsoft co-founder to manage his own personal media collection, before being adapted for public use.

Since the original launch, Allen’s technology team has leveraged the Unity development platform to expand the app to additional platforms, including Android, Kindle Fire and the web. Members of the team say the goal is to be on mobile phones later this year.

Users can’t play content directly inside the Fayve app, but they can launch most content from streaming services directly from the app and website. Services that work with Fayve include Netflix, Amazon, iTunes, Redbox Instant and others.

The company doesn’t disclose usage numbers but says the app has logged more than 3.3 million ratings of movies and shows, and has been growing its user base significantly each month.

The app is on the web and available for download on tablets via this site.

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