Orbotix, the makers of a small, spherical robot named Sphero, have decided to promote the new Sphero 2.0 with a riff on one of 2013’s hottest tech stories: the announcement of Amazon’s Prime Air drone delivery service.
But instead of flying drones, Orbotix has imagined a world in which users can get their packages from “Amazon Prime Ground,” with the help of a few Spheros.
Here’s the ad in question:
Alright, say it with me: aww, it’s so cute. The ad, first spotted by TechCrunch, is a nearly shot-for-shot recreation of Amazon’s own PrimeAir demo, but with Sphero’s own robots playing the starring roles. It’s yet another item in the growing corpus of drone-related humor following the announcement.
While Amazon probably isn’t interested in implementing Prime Ground anytime soon, it is possible to pick up one of the new Sphero 2.0 robots using Amazon Prime.