Trending: The most powerful console yet, or a refrigerator? Reactions to Microsoft’s new Xbox Series X

Nokia released a new ad today touting the camera on the Nokia Lumia 925 Windows Phone by comparing it to the iPhone 5. The ad plays off Apple’s “Every Day” advertising campaign, with Nokia’s version showing off the signature feature of the Lumia devices.

lumiaiphone5Watch Nokia’s video above, and the Apple video that inspired it below.

It’s hard to argue with those side-by-side comparisons … assuming they haven’t been faked.

But the ultimate effectiveness of this ad will depend on whether people actually care this much about the quality of the camera in a phone. If you’re an iPhone 5 user, does this make you want to switch? If you’re a Lumia user already, does this give you a sense of satisfaction?

Like what you're reading? Subscribe to GeekWire's free newsletters to catch every headline


Job Listings on GeekWork

Find more jobs on GeekWork. Employers, post a job here.