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wavii123It looks like Wavii, the Seattle-based startup that helps you find personalized feeds of the news, has been bought by Google.

TechCrunch is reporting that Google purchased Wavii for more than $30 million. We’ve reached out to Wavii for confirmation.

Wavii is backed by some of Silicon Valley’s top angel investors and led by former Microsoftie Adrian Aoun. The company uses natural language processing to help give you a healthy package of news — think about it as an automated news service that helps de-clutter your daily intake of digital content, helping to solve the problem of information overload.

“Wavii is kind of like having your own team of people whose only job is to work 24-7 to find the most relevant news, photos and videos about your interests, and summarize them into updates for your feed,” the company explains in a promotional video. (See below).

TechCrunch reports that 25-person Wavii team will be moving down to Google’s Bay Area offices. Apple was also competing to acquire Wavii.

Previously on GeekWire: From one teen mogul to another: Advice for Nick D’Aloisio, the 17-year-old kid who just sold his startup to Yahoo

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