A former Warner Bros. Home Entertainment executive, Mark Horak, has been named president of Redbox this afternoon as the video service expands beyond its DVD rental kiosks into the world of streaming movies and videos, through a partnership with Verizon.
The announcement was made this afternoon by Bellevue-based Outerwall, the parent company of Redbox and Coinstar, as part of a broader series of management changes, including the resignation of Coinstar president Mike Skinner. The previous Redbox president, Anne Saunders, left the job in December after a little more than a year in the role.
New Redbox president Horak was most recently president of the Americas at Warner Bros. Home Entertainment.
“Mark’s background and relationships throughout the entertainment and media industries will prove extremely valuable to Redbox as we work to make Redbox America’s number one choice for movies,” said J. Scott Di Valerio, Outerwall’s CEO, in a news release. “Mark understands both the physical and digital aspects of the business and will help us continue to carve out our path to support the home entertainment ecosystem driving value for consumers, studios, retail partners and our company.”
Outerwall said Coinstar executive James H. Gaherity will be elevated to president of Coinstar, replacing Skinner, who is leaving the company after nine years for an unspecified “other opportunity.” The company also said Maria Stipp, its chief new ventures officer, will become president of its ecoATM electronics recycling business after serving as interim president since October.