Xbox 360 marks 25 straight months atop U.S. market

Microsoft’s Xbox 360 was the top-selling console in January in the United States, marking its 25th straight month atop the U.S. console market, according to statistics released this afternoon by the NPD market research firm. The company finished ahead of the PlayStation 3, Wii and Wii U.

Xbox 360 sold 281,000 units for the month, which was actually up from 270,000 units in January 2012, a rare increase in a declining console market. However, this January was technically a five-week month for retailers, vs. the four-week January 2012, creating more time for sales.

Microsoft’s Xbox business benefited in part from substantial redemption of gift cards after Christmas, said Xbox spokesman David Dennis. Sony and Nintendo didn’t release specific numbers for their January console sales, but Microsoft said Xbox 360 maintained a 44 percent share of the market for current-generation consoles.

Although Microsoft has led the U.S. market for more than two years now, Sony’s PlayStation franchise, including sales of the PS3 and PS2, finished 2012 back atop the worldwide console market.

PreviouslyMicrosoft: 24M Kinects sold, Xbox Live hits 46M members

  • Guest

    Awesome! Kudos to Microsoft for remaining the undisputed champion of the console market. Once Xbox 3 debuts this June, we expect Microsoft to expand its ownage of the living room to even more households and geographies.

    We are not associated with Microsoft.

  • guest

    Congratulations to MS on owning, in the US only, the number one position in a dying market. And it only took $8-10 billion in losses to accomplish.

    • michael

      A dying market? The console business is as popular as ever, even when it’s approaching end of generation for current gen. Mobile gaming will never compete with console.