quidsifounders
Vinit Bharara and Marc Lore, founders of Diapers.com.

After spending years helping parents change diapers, Marc Lore and Vinit Bharara have decided it’s time for their own change — not diapers, but careers.

The co-founders of Amazon-owned Quidsi have left the company, the Wall Street Journal reported this afternoon. The Quidsi “About Us” page still lists the founders bios, although an automated-reply sent back to the WSJ indicates their departure.

In 2010, Amazon paid $500 million for New Jersey-based Quidsi, which still independently operates Diapers.com, Soap.com, BeautyBar.com, Wag.com, YoYo.com, Casa.com, Vine.com, AfterSchool.com, Bookworm.com and Look.com.

Lore and Bharara started Diapers.com back in 2005 and it quickly became one of the top e-commerce companies in the U.S. They soon implemented the same model for other products like soap, cosmetics and toys.

Previously on GeekWire: Amazon’s rapid expansion in Seattle continues with two more 12-story office buildings

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