Ashton Kutcher just spent months portraying Steve Jobs in the new biopic about the Apple founder that’s set to debut in theaters next month.
But now it looks like the actor jumping ship to the other side of the PC/Mac war. The New York Post — yes, so take this with a grain of salt — reports that Kutcher is set to sign a $10 million endorsement deal with PC maker Lenovo.
It would be an expensive but strategic coup for Lenovo’s brand. Kutcher is well-known for his investments in tech startups, some of which include Skype, Foursquare and Zaarly.
You can check out the trailer for Jobs here, which features music from Macklemore & Ryan Lewis’ “Can’t Hold Us,” which is interesting, considering that the Seattle rapper was just recently in Hawaii for the launch of a Microsoft Store, and the same song is being used by Microsoft in its ads for Outlook.com.
Screenwriter Aaron Sorkin, who wrote the screenplay for The Social Network, is currently working on another film focusing on Jobs.
Previously on GeekWire: Zaarly looks to take on Craigslist, with help from LeVar Burton and Ashton Kutcher