After receiving 600 applications, Microsoft this morning named 10 startups to participate in its Windows Azure Accelerator, a three-month program focused on creating new business apps and building new companies on Microsoft’s cloud computing platform and related technologies.

The accelerator is a partnership with TechStars, and a follow-up to the similar Kinect Accelerator program that took place earlier this year. Several of the startups are from the Seattle region, but others will be coming from overseas.

Via the blog of Microsoft exec Scott Guthrie, here are the 10 startups chosen for the program, along with each company’s description of what it does …

  • Advertory – Berlin, Germany. Advertory helps local businesses increase revenue and build customer loyalty.
  • Appetas  Seattle, WA. Appetas’ mission is to make restaurants look as beautiful online as they do on the plate!
  • BagsUp – Sydney, Australia. Find great places from people you trust.
  • Embarke – San Diego, CA. Embarke allows developers and companies the ability to integrate with any human communication channel (Facebook, Email, Text Message, Twitter) without having to learn the specifics, write code, or spend time on any of them.
  • Fanzo – Seattle, WA. Fanzo puts sports fans in the spotlight. Find other fans, show off your fanswagger and get rewarded for your passion.
  • MetricsHub – Bellevue, WA. A service providing cloud monitoring with incident detection and prebuilt workflows for remedying common problems.
  • Mobilligy – Bellevue, WA. Mobilligy revolutionizes how people pay their bills by bringing convenient, secure, and instant bill payment support to mobile devices.
  • Realty Mogul – Los Angeles, CA. Realty Mogul is a crowdfunding platform for real estate where accredited investors pool capital and invest in properties that are acquired, managed and eventually resold by professional private real estate companies and their management teams.
  • Staq – San Francisco, CA. Back-end as a service for APIs.
  • Socedo – Bellevue, WA. A simple and effective web application for lead generation and relationship management on Twitter.

The program will run from October through December in Seattle’s South Lake Union neighborhood, concluding with a demo day where the startups will pitch to prospective investors. The program is known formally as the Microsoft Accelerator for Windows Azure, powered by TechStars.

Note: Descriptions of Socedo and Staq corrected since original post.

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  • Anshuman Srivastava

    I think you got the descriptions for Staq and Socedo mixed up

    • Todd Bishop

      Thanks for the help — fixed that above and noted the correction.

      • Aseem Badshah

        Thanks Anshuman and Todd for getting that fixed so quickly! We’re excited to be a part of the MS Accelerator Program. -Aseem from Socedo

  • ALBsharah

    Thanks for the post Todd! We’re getting plugged into the work-space and are ready to rock and roll… Cheers!

  • JenniferCabala

    So excited to welcome this great group to Seattle!

  • Dana Dyksterhuis

    What a journey… thanks for writing about everyone Todd — we are thrilled to be here!

  • Jeff Slobotski

    Awesome to see Team Fanzo in the list!

    • Dana Dyksterhuis

      Thank you Jeff! We are so appreciative of your support… more to come…. :-)

  • Carl Jackson

    Thanks for the shout out Todd we are psyched to be in Seattle in such an amazing program.

  • ALBsharah

    Week one in the bag, and I have to say – it was nice to get some sleep last night. Ha. GREAT teams, GREAT founders, AMAZING program.

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