Danielle Tiedt, who was the general manager of marketing for Microsoft’s Bing search engine, is joining YouTube to lead consumer marketing for the Google-owned property.
A Microsoft spokesman says that the Redmond company made the decision to “part ways” with Tiedt, and that its decision was not related to her hiring by YouTube.
Advertising Age first reported the news of Tiedt’s hiring by YouTube this afternoon.
“We can confirm that Microsoft made the decision to part ways with Danielle effective immediately,” said Mark Murray, the company’s general manager of corporate communications. “We don’t comment on internal personnel issues, but we can say that the decision to part ways was not related to her interest in joining YouTube.”
Google told AdAge, “We are excited to have someone of the caliber of Danielle Tiedt on board as our VP of marketing. She will play a pivotal role as we move forward into our next phase of growth.”