GeekWire partners John Cook, Jonathan Sposato and Todd Bishop. Photo: Annie Laurie Malarkey

When you love the startup scene as much as I do, you want to breathe, eat, and sleep in that exciting universe. There are really only two things to do. First, you can launch a startup yourself. This I have done, and every time the experience has taught me about my own limits, stamina, and at times my ability to drink.

The second thing you can do is write about startups. You get to sample and taste all of the wonderful flavors at the buffet. I’ve been jealous of John and Todd in this specific regard for years. They get to experience an amazing cross-section of companies and entrepreneurs — identifying patterns, seeing what works (and what doesn’t), and reporting what they find.

Investing and partnering with them in GeekWire offers the best of both these worlds.

But even more importantly, I like to put my money where my mouth is. For years I’ve spoken about the importance of the founding team over “THE BIG IDEA.” Over the years I’ve come to observe John and Todd to be standup guys with great integrity, insight, a high work ethic, lack of entitlement, and an understanding of the value of a dollar. I’m always looking for these qualities.

I’m also inspired to help change the face of news. Alchemy can happen when veteran news journalists team with a serial geek. GeekWire can do game-changing things in this space in the future, not the least of which is to make the news consumption experience more appealing, more enriching, and more fun. The very nature of media is at the cusp of even more change, and I’m excited to help usher it in with John and Todd.

[Related: Read a note from John and Todd about Jonathan partnering in GeekWire.]

And lastly, in full disclosure, there’s one more reason why I’m a part of GeekWire. And for this one, I need your help. For reasons astounding to me, the Pacific Northwest can still be perceived as the homelier sister to Silicon Valley. I think it’s high time for that to change. Populated by major players (Microsoft, Amazon, Expedia), startups of enormous scale (Cheezburger, Redfin, Zillow, BuddyTV), makers of gaming platforms (Nintendo, Xbox), and VC firms of national prominence, the Seattle region’s geek fu is simply off the charts.

Even with its national perspective, GeekWire is rooted in the Pacific Northwest. It comes from this community. We need to tell the world our stories. And I ask you to join me in this mission as GeekWire readers and sponsors.

You can help through your active participation. Spar and debate with us. Tell us what you want the site to become. Come out to our events. Submit ideas for articles. Write a guest post. As de Toqueville said, it is only through rigorous discourse that any community truly defines itself.

So let’s get our geek on!

[Photography by Annie Laurie Malarkey.]

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Comments

  • Dan Carpenter-Tableau Software

    Awesome to have you on board Jonathan. I am looking forward to seeing what GeekWire becomes, I have been a reader for years and this is a logical step in my mind

  • http://www.facebook.com/profile.php?id=94500172 Kyle Kesterson

    Great post! I’m sure most of us in this community can agree and attest to the spirit, energy and potential that the PNW harnesses. I’m really excited to see how GeekWire evolves and plays with their new blank canvas.

  • http://twitter.com/toddhooper Todd Hooper

    Nice one Jonathan!

  • http://blog.findwell.com Kevin Lisota

    Excellent investment, if you ask me. Might not be the next Google acquisition, but the readership, loyalty and interest in John and Todd’s work is clear. I’m sure they will do bigger things out on their own, and are a super valuable component of the Seattle tech scene.

  • http://blog.findwell.com Kevin Lisota

    Excellent investment, if you ask me. Might not be the next Google acquisition, but the readership, loyalty and interest in John and Todd’s work is clear. I’m sure they will do bigger things out on their own, and are a super valuable component of the Seattle tech scene.

  • http://twitter.com/alwaysbshipping Tom Leung

    Totally agree with your last point about the Northwest geek critical mass. With more SV firms opening up Seattle offices and plenty of homegrown companies reaching new heights, Seattle is due for it’s Northwest Tech Renaissance.

  • http://twitter.com/alwaysbshipping Tom Leung

    Totally agree with your last point about the Northwest geek critical mass. With more SV firms opening up Seattle offices and plenty of homegrown companies reaching new heights, Seattle is due for it’s Northwest Tech Renaissance.

  • http://www.puzzazz.com Roy Leban

    Thanks for stepping up, Jonathan! In just a short time, GeekWire has already surpassed TechFlash. Your confidence in Todd and John no doubt gave them an extra push getting going.

    You write about years of observing them, but they’ve been observing our startups for years, and now they’re among us at a real startup of their own. It’s great to see a startup veteran like yourself helping make it happen.

  • http://www.facebook.com/people/David-Aronchick/586986105 David Aronchick

    I’m really excited to see this coming together. As you said, it’s the first batter in the first inning, but I expect to see lots more good things coming soon :)

  • http://www.facebook.com/people/David-Aronchick/586986105 David Aronchick

    I’m really excited to see this coming together. As you said, it’s the first batter in the first inning, but I expect to see lots more good things coming soon :)

  • http://www.duncanhaley.com John Haley

    Jonathan- a huge congratulations to you, Todd and John. Things are certainly off to a great start! You are a great mentor for sure. Bringing a couple of quality people like Todd and John into the world of first-person entrepreneurship has to be pretty exhilerating. I would bet the experience will make them even better journalists.

    • johnhcook

      Thanks John. We are certainly learning a lot about business, startups and journalism by having Jonathan on board. He’s a great asset not only to have in our corner as an entrepreneurial mentor, but he’s a real evangelist for the Seattle tech community which is so important to what we are building here.

      Thanks for tuning in, and coming along for the GeekWire ride. We’ve got a lot of fun stuff in store.

  • http://www.cbbain.com/lesliedickinson Leslie Dickinson

    Most excellent news. I remember Jonathan talking about John and Todd with much admiration. You have an excellent friend and Partner in Mr. Sposato.

  • Jeff Hasen

    They don’t come better than Jonathan

  • http://x.co/EGXP Domainers Gate

    why has him an italian last name?

  • http://www.facebook.com/people/Jonathan-Sposato/786250122 Jonathan Sposato

    thx everyone for your kind words. at this time there is a pretty amazing confluence of tech activity (and quality tech activity) in the NW and john and todd are exactly the journalists to tell our stories. for the rest of us, there’s an amazing opportunity to get involved and be part of the conversation. let’s have some fun with this! : )

  • http://twitter.com/JessEstrada Jess Estrada

    Congrats all around! It sounds like you are a perfect match for GeekWire. Your passion for the Seattle business/startup community clearly shines through. Looking forward to all the great things to come for GW in the months ahead.

  • Bob Silver

    Outstanding news. Congrats to all of you — this is going to be fun to watch!

  • Erica Cenci

    Congrats! I look forward to seeing how it all unfolds!

  • http://twitter.com/chrisamccoy Chris McCoy

    Really like what you’re doing here John (and Todd, Jonathan)!

  • http://twitter.com/RedRussak ‘Red’ Russak

    5 months later and this article still has the same effect. We’re on track for meeting this goals and I’m excited to see how far we’ve come. Awesome work team GeekWire!

  • http://twitter.com/RedRussak ‘Red’ Russak

    5 months later and this article still has the same effect. We’re on track for meeting this goals and I’m excited to see how far we’ve come. Awesome work team GeekWire!

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