Vera Whole Health CEO Ryan Schmid. (Vera Whole Health Photo)

Seattle-based Vera Whole Health has raised $50 million from Morgan Health, the healthcare arm of JP Morgan Chase. The announcement Thursday comes on the heels of a majority-stake acquisition of Vera by a private equity firm in July.

Vera partners with employers to deliver healthcare through an integrated team of primary care physicians, nurses, and health coaches though clinics in close proximity to workspaces.

The company charges a per-month, per-person membership fee, an increasingly popular health care model. The approach simplifies billing and changes incentives in the medical system, with its fee-for-service approach and fragmented communication between specialists and primary care providers.

The investment is Morgan’s first in a coordinated care model of health and will support Vera’s growth in the employer-sponsored healthcare market. Morgan also announced that Vera will also form a partnership with Central Ohio Primary Care, a large physician-owned primary health care group.

That partnership will build on the portfolio of Vera’s private equity partner, Clayton, Dublier & Rice, which includes two companies similarly focused on primary care: agilon health and Millennium Physician Group.

“Our goal with this first investment is to build a strong coordinated healthcare model — with outstanding primary care and new ways to help employees navigate a healthcare system that is often very disconnected,” said Dan Mendelson, CEO of Morgan Health, who will join the Vera board of directors.

The investment is Morgan Health’s “first step to begin scaling a coordinated care model,” for its employees and the wider market, according to its news release.

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