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LAS VEGAS – A lot of companies moving into cloud computing like to slow-play that transition, working with long-trusted partners and setting clear internal policies for the use of cloud services. Amazon Web Services plans to announce several new additions to its third-party software store and partner program later on Tuesday with those folks in mind.

Tuesday is Partner Day at re:Invent 2018, with Terry Wise, AWS vice president of global alliances and channels, set to take the main stage inside the Venetian. Ahead of that keynote address AWS plans to announce that 160 container-related services are now in the AWS Marketplace, which will also now support administrators who want to set policies around how their developers can use the many third-party services available within that store.

AWS Private Marketplace is “a new capability that enables IT admins to quickly create a customized catalog of product offerings from third-party vendors that align with an organization’s approved vendor and product policies,” according to an AWS press release scheduled to go live Tuesday morning. Different companies have different levels of comfort with how their employees use cloud services, some of which are dictated by regulatory requirements, and this service will allow those customers to direct their employees accordingly.

Companies that are using AWS’s managed container services — either ECS or EKS, its managed Kubernetes service — can also now find a variety of third-party services that supplement their containerized needs. Think of the AWS Marketplace as the app store for the cloud, allowing companies with specific needs to find vendors catering to those needs and allowing AWS to focus on more general types of services.

AWS also plans to announce a new classification for partners working on services for the internet of things, highlighting companies that have demonstrated some expertise in developing AWS-based cloud services. The Service Delivery title will now be extended to IoT partners, signaling that they have a solid track record in this area.

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