Long gone are the days when Pinterest was considered a niche tool for people planning their weddings and debating a hairstyle change. The online bookmarking company announced today that there are a 150 million people pinning each month, up from 100 million this time last year.
The company has seen strong growth among men, who now comprise 40 percent of new signups. More than half of Pinterest’s overall users and 75 percent of new signups are from outside the U.S.
“We’ve got over 75 billion ideas waiting here for them to try,” Pinterest CEO Ben Silbermann said in a blog post. “These are some big, exciting numbers. But what’s most exciting to me is just how diverse this group of people has become over the 6 or so years since we first created the site.”
In 2015, Pinterest received an $11 billion valuation, making it one of the most valuable companies in the world in the eyes of venture capitalists.